Where should your “About Us” section go in a job posting? The start? The middle? The end? If you guessed the start, you’re not alone, but you might be in for a surprise about its effectiveness. An informal survey of job postings on Indeed, Glassdoor, and Google for Jobs shows that 53.8% of employers start… Read more »
Posts Tagged:Job Descriptions
18 Helpful Employer Branding Strategies for Job Descriptions
Today I’m going to show you a VERY effective list of employer branding strategies for your job descriptions. In fact, you’ll find 30+ strategies, tips, and examples in this post. So if you’re looking to build powerful, converting job postings you’ll really enjoy this list. Employer Branding Strategies on Job Descriptions vs Company Career Page… Read more »
Career Site Guide: How to Create a Better Career Site
It’s no secret that your company career site is one of the most important elements of your recruiting strategy. In fact, it’s a culmination of many initiatives: candidate experience, employer branding, recruitment marketing, diversity and inclusion. So, keep reading this career site guide. The bottom line: Optimizing your company career site is necessary if you… Read more »
10 Winning Employer Brand Marketing Strategies
Today I’m going to show some awesome employer brand marketing strategies. These are the same strategies our top clients use to get (and stay) in the minds of job seekers. Let’s get to it! Email Marketing Content Marketing Job Boards Company Job Pages Employer Review Sites Google Adwords (Search Network) Google Analytics Social Media Advertising… Read more »
What’s The Difference Between a Job Description, Job Posting and Job Ad?
We’ve had some people ask about the difference between job descriptions, job postings and job ads. It’s a valid question since these terms are often used interchangeably. Here’s some clarity based on the many years my team and I have spent automating our job description software. What is a Job Description? The phrase “job description:… Read more »
10 KSA Examples to use in Job Postings [+ a free template]
600+ people a month search “KSA examples” on Google. So I felt compelled to share some examples and shed some light on what KSA means. As your organization grows, it becomes a challenge to know what you’re looking for as you hire to expand your teams. So this leads to hiring unqualified talent. And recruiting… Read more »
Who Should Write Job Descriptions? (5 best examples)
Who should write job descriptions in your biz? Some enterprise co.s have 17,000+ people writing JDs. Others have only a few who crank out 1,000s per week. There are also what I call editors and approvers. These people on your team might not write full JDs, but they are part of the process — or… Read more »
How to Create Gender Neutral Job Descriptions: 9 Helpful Tools
Companies with gender diversity outperform companies that aren’t by 15%. So, if you want a gender-diverse workforce (and the benefits that come with it), a great first step is creating gender neutral job descriptions. The benefits of gender diversity extend far beyond the financial advantages. Did you know that a mix of different perspectives… Read more »
12 Types of “Diversity Language” in Job Descriptions (2024 Update)
Diversity language in job descriptions attracts talent from underrepresented groups. And encourages them to apply. So, how do you describe diversity in your job descriptions? Here are 12 examples of “diversity language” I find in JDs. Some are more obvious than others. 1. Diversity Statement A diversity statement in your JD shows a company’s commitment… Read more »
8 Helpful Free Job Description Sample Templates
Job descriptions are like the welcome mats to your company. So, if you want to keep them consistent (and make candidates feel right at home before going through the front door) templates are a great tool. Here are 8 job description sample templates to help you get started: Job Description Sample Templates — Ongig (just… Read more »
8 Examples of Effective Job Posting Best Practices
Job postings are a job seeker’s first interaction with your company. They set the tone for the rest of the recruitment process. Great job postings attract top talent, and bad ones are often ignored. So, that’s why it’s vital to ensure you are using effective job posting best practices. Here are 7 job posting best… Read more »
Is ChatGPT for Job Descriptions the Right Choice? (2024 Update)
It seems ChatGPT for job descriptions is the “next big thing.” But is ai-written text great for writing the best JDs? You can use it, but I recommend using it with other tools for optimizing job postings. I did a test to show you why. My first step was prompting OpenAI ChatGPT to “Write me… Read more »
10 Tips for Using Inclusive Language in Job Descriptions
Using inclusive language is one of the top best practices in writing job descriptions. It improves your chances to attract diversity as well as the best candidates because it widens the net to include as many qualified candidates as possible. What is inclusive language? Hubspot, in its great article How to Use & Promote Inclusive Language at Your… Read more »
10+ Best Job Description Management Software Tools (2024)
Do you need a better way to control your job descriptions? Then, if so, this is for you. A new market is emerging for job description management software. With these tools, you can gain better control over your job listings, thus, making it easier to create, edit, and organize them. Tools like these are designed… Read more »
7 Best Job Description Builder Tools in 2024
Do you want to create job descriptions online…that are consistent and bias-free? Here are 5 job description builder tools to help you: write more effective and inclusive JDs speed up your JD writing process create re-usable templates So you can attract top talent. Let’s dive in. 1. Ongig Text Analyzer Job Description Builder Text Analyzer… Read more »