Posts about Microsites

5 Engaging “Work From Home” Microsites

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COVID has accelerated the shift from office to home. With workplaces closed, working from home has become the new norm. A look at Google Trends shows that the keyword “work from home jobs” is being searched more than it ever has in the past month:   To keep up with the fast-changing times it’s a… Read more »

Recruiting Microsites: The Definitive Guide

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This is the complete guide to recruiting microsites. If you want to: Create a more targeted candidate experience Drive more organic traffic Turn more job seekers into applies Then this is the guide for you. Let’s roll. Recruiting Microsite Fundamentals In this section, we’re going to cover the basics of recruiting microsites. What Are Recruiting… Read more »

These 5 Companies Showcase Microsites for their Work From Home Jobs

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If you have work from home jobs, you are leaving money on the table by not showcasing them off your company career page. Check out these stats from Google on candidate searches of work-from-home/virtual jobs: Keyword Daily Searches Monthly Searches work from home jobs 5,400 162,000 work at home jobs 1,324 39,720 remote jobs 396… Read more »

Amazon Builds Candidate Experience Content Management System for All Employees to Use

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We found a surprising nugget at Amazon.jobs when we did our 20 of the Best Company Career Sites article. They now have an Amazon Candidate Experience microsite and on there was a one-line bullet claiming that Amazon now possesses a home-grown content management system allowing ALL employees to publish content on Amazon.jobs. Here’s the bullet (also pictured below): “We built… Read more »

Hubspot & Fleishman Create Better Job Search & Browse For Their Candidates

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Candidates are like the rest of us, they are served by their own self-interest. So think like them. Think about what they are looking for in a company as well as a position. They care about where the location is, what department they will be working in and flexibility (part-time or full-time). It’s not enough… Read more »

GEICO Goes Local With Location-Based Microsites

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It’s a challenge for enterprise companies to cater to candidates by location. Yet the payoff can be huge, because candidates are hungry for the most relevant information available about job opportunities. Candidates scour the internet for specifics on jobs they are considering. They want more than just the job description. They want details about the… Read more »