Posts Tagged:Hubspot

Hubspot & Fleishman Create Better Job Search & Browse For Their Candidates

Posted by & filed under Microsites.

Candidates are like the rest of us, they are served by their own self-interest. So think like them. Think about what they are looking for in a company as well as a position. They care about where the location is, what department they will be working in and flexibility (part-time or full-time). It’s not enough… Read more »

How Hubspot, Autodesk and Dell Use Culture SlideShares to Attract Millions

Posted by & filed under Employer Branding.

I was recently chatting up talent leaders at Hubspot, Autodesk and Dell about the creation of their culture-related slide decks — thousands of new candidates are flipping through these things every day. The 3 of them kindly agreed to let me share my notes from our exchanges. I shortened some answers for clarity. Thanks for sharing your experience, Katie, Andrew… Read more »

Build A Candidate Pipeline With LinkedIn Publisher

Posted by & filed under Social Recruiting.

LinkedIn’s move to become “The Definitive Professional Publishing Platform” is taking shape. Less than one year after providing mainstream access to LinkedIn members, the results are compelling. In December 2014, I published an article titled “Uber Job Ad Reveals Company Mindset” on LinkedIn. I was astonished by the results: 111K+ views, 500+ likes, and 200+… Read more »

Recruiting Q&A: Expert Insight From Software Advice

Posted by & filed under Employer Branding.

I recently had the opportunity to connect with Erin Osterhaus of Software Advice. Her company does an outstanding job of identifying trends in HR Technology. When you’re making critical buying decisions regarding recruiting tools, Software Advice is a great resource for expertise. Whenever I’m able to get a few minutes with experts like Erin, I want… Read more »

5 Tips On How Recruiting Videos Boost Job Applications By 34%

Posted by & filed under Recruiting Videos.

Job postings with video icons are viewed 12% more than those without, according to a study by CareerBuilder last month.