Diversity Recruitment Advertising [125+ Resources from JobElephant Report]

Posted by & filed under Diversity and Inclusion, Recruitment Marketing.

JobElephant created an awesome Diversity Recruitment Buyer’s Guide with loads of data-driven analytics from 172,000+ diversity job postings. I combed through the guide to summarize its value. There are helpful tips to: find new D&I job boards you didn’t know about choose which diversity recruitment websites and publications fit into your recruiting plan organize your… Read more »

15 Examples of Recruitment Marketing Platforms [Used by 500 Top Employers]

Posted by & filed under Recruitment Marketing.

Below is a list of 15 recruitment marketing platforms used by 500 U.S.-based employers that Ongig tracks. Note: Want to learn more about recruitment marketing? Check out our Recruitment Marketing Guide that is packed with strategies, examples, and more.  Methodology Our list of 15 recruitment marketing tools includes only the software that Ongig can track and… Read more »

The Top 20 Recruitment Advertising Agencies

Posted by & filed under Recruitment Marketing.

Recruitment advertising agencies are a core part of talent acquisition. They help employers with media buying, recruitment marketing, employer branding strategy, and more. Below is a list of 20+ U.S. agencies. It includes the largest agencies we know along with smaller ones that might focus on just a region or vertical. After all, some employers… Read more »

41% of the Fortune 500 Are Using Recruitment Marketing Platforms

Posted by & filed under Recruitment Marketing.

Recruitment marketing platforms are attracting and engaging talent more than ever. We recently published The Top Applicant Tracking Systems used by Fortune 500 Companies. As we collected ATS data we also checked to see if companies were using a recruitment marketing platform to enhance their career site. It turns out: “41% of Fortune 500 companies use… Read more »

Recruitment Marketing: The Ultimate Guide

Posted by & filed under Recruitment Marketing.

Recruitment marketing is vital to talent acquisition. In the guide below, I share a primer on all things recruitment marketing. You’ll find tips including: What is Recruitment Marketing? The Recruiting Funnel & Recruitment Marketing Awareness Facebook Recruitment Marketing Examples Interest & Consideration Recruitment Marketing Strategies Company Career Page Job Postings Diversity & Inclusion Statement Diversity… Read more »

5 of the Best Talent Community Opt-In Pages

Posted by & filed under Recruitment Marketing.

Creating a Talent Community opt-in on your careers page and job descriptions is one of many ways to enhance your recruitment marketing. Once you have an opt-in in place you can use 5 Easy Ways to Build a Killer Talent Community for some advance strategy. Here are some companies that have dedicated a whole page to the… Read more »

5 Easy Ways to Build a Killer Talent Community

Posted by & filed under Recruitment Marketing.

If you already have a talent community (congrats!) then I bet you’re missing at least one idea below on how to grow yours. If you don’t have a talent community, then these 5 easy ideas will hopefully show you how easy talent communities are to grow. What is a talent community? A talent community (also called a… Read more »

“The Visual Recruiting Superiority Effect”: A Concept Most Employers Ignore

Posted by & filed under Recruitment Marketing.

It is superior to use pictures rather than just words when communicating a message — this is an application of “The Picture Superiority Effect. In this article, I’m gonna co-opt it for us recruiters and call it “The Visual Recruiting Superiority Effect” or “Visual Recruiting” for short.   But first, some advertising/design/recruiting 101: The power of… Read more »

Why Recruiters Should Take A Page From Marketing’s Book

Posted by & filed under Recruitment Marketing.

According to Dictionary.com, the definition of recruiting is “to engage in finding and attracting employees, new members, students, athletes, etc. The key word in this definition is “attracting”. Think of things in life that attract: bait attracts a fish, a zapper attracts mosquitos, …you get the picture. Why should job ads be any different? As… Read more »