Caution: Are You Using the “Kitchen Sink”-Style EEO Statement?

Posted by & filed under Diversity and Inclusion.

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Are you using an EEO statement like below? There are a few reasons that the above EEO statement is less effective at attracting candidates/diversity. It’s: Too long. At 64 words, it’s a tough read Not punchy (21 words per sentence) (8 to 13 would be better) More likely to offend (it’s tough to keep track… Read more »

5 Free Ways to Boost Your Glassdoor Ratings

Posted by & filed under Employer Branding.

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Not happy with your Glassdoor ratings? First off: don’t worry many employers are not. But your Glassdoor rating has become a number that affects your hiring. For instance, Appcast recently confirmed that higher Glassdoor ratings increased apply rates for job ads. The average Glassdoor employer rating is 3.4 out of 5 (that doesn’t sound very good,… Read more »

Top 15 Problems TA Pros Have with Job Descriptions

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I wrote recently about The Top 10 Problems TA Leaders Tell Me About. Job Descriptions was the #1 category. This week I’m sharing the specific problems within job descriptions that TA leaders reach out to me about. Here they are: There are 15 topics total. If you break them down they really fall into 3… Read more »

Job Board Summit 2018: Most Valuable Tweets

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The Job Board Summit is an annual conference presented by Jobg8. Based on recruiting, The Job Board Summit looks into new technology, recruiting, recruitment marketing and much more. Special thanks to Matt Charney, Steve Levy, Ben Forstag, Jackye Clayton for keeping all of us up to date through Twitter. We put together a list of the… Read more »

10 Examples of Awesome Diversity Statements

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How good is your diversity statement? I asked my team to send me some of the best diversity statement samples they could find. They reviewed the Fortune 100 Best Workplaces for Diversity list and also Googled “Most Diverse Companies”. They gave me a list of 30 diversity statements they found.  I whittled that down to 10 that… Read more »

My Diversity Recruiting Webinar “Sneak Peek”

Posted by & filed under Writing Job Descriptions.

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I’m a white man — so what do I know about diversity? Perhaps not as much as you. But I’ve studied it. Closely. My super-niche Ongig business has one focus: job descriptions. And Ongig has built diversity tools to make your jobs gender-neutral, higher in positive sentiment and more readable. Our software helped 4X the… Read more »

The Top 10 Problems TA Leaders Tell Me About

Posted by & filed under Recruiting Strategies.

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My job is awesome. I chat with talent acquisition leaders most of the day, and then I work with the Ongig team to create software to (hopefully) solve those problems! About a year ago, I started a spreadsheet of the problems TA leaders shared with me. I decided to now share them with you —… Read more »

How Unreadable is Your EEO Statement?

Posted by & filed under Diversity and Inclusion.

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I wrote the other day about how an effective job ad should be written at the 8th grade or lower. That’s because the best candidates are busy and you need to write in Plain English. The same goes for your EEO Statement. Yes, there are laws about what goes into an EEO Statement (you can see… Read more »

5 Creative Features to Add to Your Company Career Site

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Company career sites keep getting better and better. Finding new ways to attract and engage job seekers once they hit your careers site is getting harder. Here are 5 company career site features to help get your creative juices flowing: 1. Diversity Pie Chart If you’re serious about diversity, why not show your data. Pandora and… Read more »

Entelo Recruiting Automation Summit ’18: Most Valuable Tweets

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Entelo put on their annual Recruiting Automation Summit last week. They provided some great insight on the future of recruiting and the new wave of recruiting tools. Here are the top tweets we curated from Entelo’s Recruiting Automation Summit ’18: AI nirvana results. “I think everyone in this room wants that.” #RecruitingAutomation pic.twitter.com/Fe3a2xAp7Y — Jen… Read more »

Why I Write my Job Postings at the 8th Grade Reading Level (or Lower!)

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The goal of a job posting is simple. It’s to capture the right candidate’s attention with truthful content to help them decide whether to apply. What if I told you I could improve the effectiveness of your JDs by 40%? To do that, I recommend you write your job postings at around an 8th grade or… Read more »

Use A.I.-based “Recommended Jobs” to Capture the 80% of Candidates that Get Away

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Only 20% of candidates click apply on your job postings (see the “Hiring Funnel” section of this ERE article. for the full funnel). So what about the other 80% who did not apply? How many great candidates simply “got away”? One reason the 80% don’t apply is that you didn’t show the right job to them…. Read more »

Google Will Now Penalize You If Your Closed Jobs are Open

Posted by & filed under Recruitment SEO.

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Are your public job postings that are no longer open still actually open? It pays to make sure. Too many job seekers are getting job search results for jobs that are no longer open, causing Google to take action. Google will now penalize you in Google search results if any job postings are no longer open…. Read more »

Employer Branding Strategies Conference 2018: Most Valuable Tweets

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The Employer Branding Strategies Conference (Ebrandcon) just wrapped up its 2018 session. Ebrandcon took a deep dive into employer branding including: Using technology to drive employer brand Content strategy for your employer brand Strategies for refreshing your employer brand Company use cases (CVS, Fidelity, Phillips) Measuring employer brand (metrics, KPIs) Leveraging employees in employer brand… Read more »

Is Now the Time to Hire a “Chief Job Description Officer” ?

Posted by & filed under Job Descriptions.

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There’s one thing that every growing employer has in common: job descriptions. And they have lots of problems/projects related to job descriptions. Talent acquisition leaders ask me/Ongig for help: adding video and pics to their job descriptions; adding recruiting widgets (LinkedIn, Glassdoor, Google Maps, etc.) to their job descriptions; rewriting their JDs to be more outward-facing;… Read more »