Starting your job posting with a question is smart and effective. Just like it’s proven in sales that asking questions can convert customers at 10X the rate than average (see the SPIN Selling book), so too does asking questions in your job ads. The reason? Yep, I just asked YOU the reader a question. 🙂… Read more »
There’s a new job board in town and it’s focused solely on video. Vimeo, known as one of the biggest video sharing platforms recently announced its entry into the job market with Vimeo For Hire. They’ll have over 30,000 video producers, editors, directors, operators, and more available for hire. “Every business, brand,… Read more »
Inclusion Statements appear on web pages, within job postings and, sometimes, in bigger reports (see PepsiCo below). They have become vital copy to attract the best talent. After all, the best talent values inclusivity. Here are 10 examples of Inclusion Statements I hope you draw inspiration from: 10 Inclusion Statement Examples IBM IBM’s web… Read more »
An About Us statement is a critical piece job posting or web site. Like any content on your job pages, it’s an opportunity to sell the candidate! After reviewing thousands of About Us statements through our Text Analyzer job description software, I want to share a few things in this article: What content to consider… Read more »
Are you an employer using Cornerstone OnDemand? Cornerstone’s product offerings include: Cornerstone Recruiting Cornerstone Learning Cornerstone Performance Cornerstone HR I’ll focus on Cornerstone Recruiting because that’s where the applicant tracking system is — and where the job pages are generated. What is a Cornerstone OnDemand job page overlay? A job page overlay is a… Read more »
Do you know about the email newsletter by Hung Lee called Recruiting Brainfood? If you’re into recruiting, you should. Here’s an example of its influence. On 2 recent Recruiting Brainfood newsletters (August 25th and Sept. 1st), Hung Lee linked to Ongig articles I wrote. The traffic and # of leads from Brainfood ranked right up… Read more »
Are using the Lever ATS? Lever is a top ATS among employers, ranking 11th in our Top 100 Applicant Tracking Systems in 2018 blog post. Lever has a few products including: Lever Hire Lever Nurture Lever Analytics We’ll focus on Lever’s applicant tracking system since that’s where job pages are generated. Now let’s talk about Lever job… Read more »
With unemployment in the U.S. at the lowest rate (3.9%) in 19 years, companies like Apple, Boeing, McDonalds and Delta Airlines are hiring former felons. New York Governor Andrew Cuomo describes this massive talent pool: “70 million Americans have a criminal record—that’s 1 in 3 adults. There are currently 2.3 million people behind bars in this… Read more »
Are you an employer using the Workday ATS? Workday Recruiting has grown to become a top applicant tracking system among employers. For example, Workday edged out Taleo as the #1 ATS used by Fortune 500 companies according to our recent ATS report for Fortune 500 companies: As Workday continues to be a top ATS system,… Read more »
An applicant tracking system migration is one of the biggest HR projects you’ll face in talent acquisition. Are you curious which ATS systems leading employers are moving to? As part of our research into ATS market share (see Top ATS Systems Used by the Fortune 500 in 2019 (Workday Beats Taleo) and The Top Applicant Tracking Systems… Read more »
Do the words in your job descriptions contain LGBTQ bias? If you’re hiring 100+ people per year, it’s more likely than not that your job descriptions contain LGBTQ bias, according to Ongig’s Text Analyzer job description software. I’ll give you some tips to remove LGBTQ bias below. First off, what is LGBTQ? The acronym stands… Read more »
Early Amazon employee Glenn Fleishman told Internet History Podcast that Amazon had a hard time hiring developers in its early days. We decided to run Amazon’s first known job posting (from August 22, 1994) through Ongig’s Text Analyzer software to see how his job description text scores using today’s best technology. Ongig’s Text Analyzer is… Read more »
Job posting wording has a direct impact on your quality applications. Here are 7 tips that should help you nail your wording. Job Posting Wording Tip #1: Keep Your Job Title Simple The most important first words of your job posting are those in its job title. The job title affects whether a candidate opens up the… Read more »
If you’re looking for a list of the best career pages in 2019, you’ve come to the right place (note: the Part 1 of this is here: The 15 Best Career Pages in 2019). Here’s the deal: Company career pages are evolving at an astounding rate. With employer branding and recruitment marketing initiatives taking priority,… Read more »
Using the wrong personal pronoun (he, she, his, her, etc.) can turn off groups of candidates. Here are 3 examples of personal pronouns NOT to use along with synonyms I recommend. Personal Pronoun/Job Description Tip #1: Don’t Refer to Candidate as “He” Check out this first job ad below. In the second paragraph it… Read more »
