Marketing 101 is that you need to get a prospect’s attention. However, most job descriptions look the same. Here are 10 ideas for you to consider adding to your job pages that will help you stand out. If you want to see a live demo of any of these, you can request a demo with… Read more »
Posts Tagged:Job Descriptions
Negative Digital Candidate Experience Looks Like This…
If you ever feel like your job pages or employer branding are sub-par, don’t fret — just have a quick look at this: I came across a major healthcare employer (500+ job openings!) and found 2 shocking things. FYI –Mom and dad taught me not to kick someone when they’re down, so I’m keeping the name of this employer… Read more »
S&P Global Adds 4 Employer of Choice Badges to its Job Descriptions
When you win an employer of choice award, you should flaunt it wherever candidates hang out — and for most of you, the majority of candidates view your job descriptions (typically more candidates first see your JDs than see your career pages). Check out S&P Global below as an example — they have 4 awards that… Read more »
How To Eliminate A Negative Candidate Experience On Your Job Descriptions
Softwareadvice.com ran a survey of around 300 job seekers to figure out the top pain points of the online job application process. There was a section about job descriptions and what candidates felt were most negative about them: Here’s how you can alleviate these pain points: Problem: Job Description lacks detail. Detail is key to… Read more »
Google Now Shows 10 to 15 Pictures per Job Description
If you thought recruiting against Google was already tough, it just got a bit tougher — they now include 10 to 15 pictures of their culture in most of their job descriptions. Check it out below! But don’t fret — you can add video, pictures, chat, ratings & reviews and tons of other features to… Read more »
Boost Free Google Traffic 40% in One Month Through Schema.org
If you use an applicant tracking system to generate your job descriptions, chances are that you’re leaving a bunch of Google and other search traffic on the table because you’re neglecting to adhere to Schema.org. One client of ours saw an increase in Google traffic of 45% in the very first month they began adhering… Read more »
Writing An Effective Job Ad With A Talent Acquisition Pro
I’ve really enjoyed getting to know Scott Birkhead recently. In addition to his role as Director Talent Acquisition at Korn/Ferry Futurestep, he has run his own career coaching business, is an enthusiastic student of direct marketing gurus like Perry Marshall and Dan Kennedy and is a job ad guru. We got to talking about how… Read more »
7 Steps to Writing the Best Job Descriptions
Writing job descriptions may be the single most important thing you do to attract quality talent. I recommend you use the 7 steps/sections below when writing your job descriptions. I’ve also included 20 examples of how leading employers create their job descriptions. Note: If you’re looking for an automated way to write/rewrite job descriptions, check out Ongig’s new Text Analyzer… Read more »
Uber Job Description Reveals Largest Talent Rollout Ever
A recent look at a job description for Uber (Counsel, Regulatory LATAM in Mexico City) happened to mention a new milestone: that Uber is now in 350+ cities. A closer look at data from all of Uber’s open job descriptions (there are more than 1,300 these days), courtesy of the Silk data visualization tool, reveals that Uber is likely the largest… Read more »
Make Your Job Descriptions More Sticky by Adding Glassdoor Content
The majority (77.3%) of candidates say the job description is the most useful employment content in their decision process, according to The Talent Board, but half of candidates also search for information about you elsewhere — and these days Glassdoor is their Web site of choice. So why not combine your job descriptions with Glassdoor content for… Read more »
The Makings of a Modern Job Description
For all of the energy and resources being poured into Employer Branding, one major pain point still remains: job descriptions. Job descriptions are easy to pick on, and for good reason. Most of them are text-riddled, mis-formatted, non-mobile friendly web pages that you wouldn’t send to your best friend. It’s not like most companies don’t… Read more »
Autodesk Puts Video Interview of Hiring Manager in Job Description
Nice work, Autodesk, for putting their hiring manager in a video on their job description for Director of AutoCAD Verticals Product Line. The hiring manager is VP of AutoCad Products at Autodesk Amy Bunszel (an 11 year Autodesk veteran) and she answers questions from Andrew Levy, Autodesk’s Social Media & Talent Brand Manager. Ongig shares Autodesk’s… Read more »
Look What Red Bull Did with their Taleo Job Postings to Make them Awesome
Our hats are off to Red Bull Global Talent Head Adam Yearsley and his team on their outstanding approach to job descriptions. Red Bull clearly gets branding, including at the job ad level. They still input their jobs through an ATS (Taleo), but they’ve added an interstitial design layer with media to make every job… Read more »
Are Your Job Descriptions Ready For The Job Aggregator Boom?
Job aggregation is a rapidly growing business, and it’s only going to accelerate. Glassdoor, Indeed, and Simply Hired have been at the forefront of aggregating jobs for several years. In fact, Indeed
Taleo’s New First Impression
Your company has spent thousands of dollars building an awesome careers site. The result being a beautiful front page featuring videos, pictures, social streams, and employee testimonials. The catch is that this is not the first impression for the majority of your candidates. Over 50% of candidates will come to your careers site from job… Read more »
