Employer reviews ratings sites are a top resource for job seekers. So, you can think of them as a “Yelp for employers/companies”. Therefore, it’s important to know where job seekers doing their research so you can manage your employer brand and reputation. And yes, negative online employer reviews ratings on these sites can harm your… Read more »
Posts Tagged:Employer of Choice Awards
10 Examples of Awesome Job Descriptions (and Why!) (2024 Update)
Wow, are you are seeing how fast job descriptions are changing these days? Fasten your seat belts as we look at 10 that are awesome — and the reasons why! You can create job descriptions like the ones below through Ongig’s Candidate Experience Software and Text Analyzer. For tips on writing job descriptions, check out How… Read more »
Best Career Pages 2019 (Part 2)
If you’re looking for a list of the best career pages in 2019, you’ve come to the right place (note: the Part 1 of this is here: The 15 Best Career Pages in 2019). Here’s the deal: Company career pages are evolving at an astounding rate. With employer branding and recruitment marketing initiatives taking priority,… Read more »
Comparably: The New Glassdoor Alternative
If you’re a recruitment marketing or employer branding leader, you probably have tons of energy around company review sites like Glassdoor. A new Glassdoor alternative that has grown rapidly is Comparably. I spent some time with Comparably CEO Jason Nazar to dig in on this important new part of the employer branding space. Special thanks… Read more »
5 Tips for Creating a Company Career Blog That Recruits For You
Content has become a proven channel for lead generation and can easily be applied to your recruiting efforts. If your company is thinking about starting a career blog or just creating recruiting content in general, here are some tips you might find helpful: 1. Stay Consistent A key characteristic of any successful blog is… Read more »
Applying The 6 Principles of Persuasion To Recruiting
One of my very favorite business books is Influence by Dr. Robert Cialdini. He outlines 6 driving factors to persuade people to say “yes”. If you can recruit using these 6 persuasion shortcuts, you’ll get more “yes’s” and you’ll get them sooner. 1) Reciprocity The more you give someone, the more obliged they want to… Read more »
Engaging “Overlays” For iCIMS ATS Job Pages [2020 Update]
iCIMS is a top 10 applicant tracking system in market share for employers. If you are an iCIMS ATS client (like Microsoft, General Mills, Foot Locker) you’ll need to customize your iCIMS career/job pages to really make them awesome. So let’s talk about iCIMS job page overlays. What is Job Page/CSS Overlay for iCIMS? A job… Read more »
5 Companies that Use Employer of Choice Awards on their Job Descriptions
If you’ve won an employer of choice award, that is a clear example of “social proof” to your candidates. We recommend you use it on every one of your job description pages. Note: Social Proof is one of the 6 proven principles of influence/persuasion from one of my favorite business books Influence by Robert Cialdini,… Read more »
10 Examples of an Awesome Company Career Page
If you want to have the best company career page, look at the career home pages below. Some are terrific all the way through and others have a couple of awesome ideas you can borrow. And you can get most of the career page features below through Ongig’s Candidate Experience Software. GoDaddy Company Career Page Attention-grabbing hero… Read more »
Best Company Career Sites of 2017 (Vol. 2)
There wasn’t enough room in our previous Best Company Career Sites of 2017 (Vol. 1) piece, so we did a Volume 2! Here are some of the best company career sites with an emphasis on the careers home page. Banfield Pet Hospital If you have anything that tugs at a candidate’s heart, show it. Banfield is… Read more »
Best Company Career Sites of 2017 (Vol. 1)
We got great engagement and feedback from our 20 of the Best Company Career Sites (and Why!) blog piece we did in 2016, so here are some more company career sites that stood out to us recently along with reasons why. It’s not meant to be the be-all, end-all list of the best company career sites…but more… Read more »
Why Citizens Bank’s Branded Job Description is More Effective than 90% of JDs
If you want some inspiration for your job pages, check out Citizens Bank. I’ve included some notes on why their branded job descriptions are better than 90% of employer job pages. Here’s the above-the-fold look at their job description. Highlights include: An in-depth header (and footer) A picture of a human A sub-headline that uses… Read more »
Carmax’s Job Ad Pops With Employer of Choice Award & Map
We spotted this job ad below on Craigslist recently — CarMax is standing out here by using its Fortune Employer of Choice award as its hero media alongside a visual map. For the candidate, this job ad pops versus others that lack visuals — so you’ll get their attention for a few more valuable seconds (and,… Read more »
S&P Global Adds 4 Employer of Choice Badges to its Job Descriptions
When you win an employer of choice award, you should flaunt it wherever candidates hang out — and for most of you, the majority of candidates view your job descriptions (typically more candidates first see your JDs than see your career pages). Check out S&P Global below as an example — they have 4 awards that… Read more »
A Comprehensive List of Employer of Choice Awards
If you include an employer of choice award on your career and job pages, that is “solid social proof” as us psych-marketers like to say to attract and engage candidates. Becoming an employer of choice is tough for some but can be easy for others — there are tons of awards to win (see the list… Read more »