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Employer review sites can are utilized by job seekers looking for in-depth, accurate information on employers they plan to apply to. They can serve as a “Yelp for employers/companies”.

There are at least 5 major employer reviews sites out there and I added 4 more bonus ones at the end. Some feature reviews and ratings from current employees. Others produce their own employer reviews by analyzing companies on their own.

METHODOLOGY

We researched the top employer reviews and ratings sites by organic traffic. We ran them through an SEO (search engine optimization) tool called ahrefs to give us an “Organic Traffic” score. ahrefs defines this as “The target website, subsection, or URL’s estimated monthly organic traffic from search.” Here’s a screenshot from ahrefs with an example of the Indeed’s Organic traffic for the reviews and ratings section of their site.

indeed company ratings and reviews organic traffic volume

In the Indeed example above, notice the path (www.indeed.com/cmp) the /cmp subfolder is the folder that contains all employer ratings and reviews without including other content like job listings, career advice, etc. 

The organic traffic number represents an estimate by ahrefs of the volume of Google traffic going to these employer review sites. Ahrefs isn’t perfect but it provides a third-party “apples-to-apples” measurement to compare these employer rating sites. 

Here are the top 5 employer reviews sites that give a detailed, accurate, and voluminous look at employers (followed by 4 bonus sites at the end):

 

1. Indeed

Indeed’s employer reviews are segmented into a list of the best places to work and has around 500 companies that are reviewed and rated by current and past employees. Indeed is more like Glassdoor (both are owned by Recruit Holdings Ltd.) in the way employee reviews are conducted and also provide individual ratings as well as cumulative ratings.

Indeed’s Employer Review Rundown:

  • Overall Company Review Rating Scale: 1-5
  • Work/Life Balance Scale: 1-5
  • Compensation/Benefits Scale: 1-5
  • Job Security/Advancement Scale: 1-5
  • Management Scale: 1-5
  • Culture Scale: 1-5
  • Employee Review
    • Pros & Cons
indeed company review page

 

 

2. Glassdoor

Glassdoor is a well-known employer review site that has built a database of 8+ million company reviews, leadership/management ratings, salary reports, job interview tips, employee benefits reports, and workplace insights. All data is generated by “the people who know the company best” (employees).

Glassdoor’s Employer Review Rundown:

  • Overall Company Review Rating Scale: 1-5
  • Recommend Company To A Friend Scale: 0-100%
  • CEO Approval Rating Scale: 0-100%
  • Employee Review
    • Pros & Cons
    • Interview Ratings
Google employer ratings and reviews Glassdoor page

 

 

3. Comparably

Comparably is a newer employer review site focused on compensation and company culture data. With ratings for gender, diversity and overall culture, Comparably offers things candidates are really looking for when researching a company. Some employers prefer Comparably versus Glassdoor because it allows you to better control surveying current employers (Glassdoor includes ratings from former employees who sometimes are disgruntled).

Comparably has one of my favorite interfaces out of all of the employer review sites with clean, readable graphs and visuals.

Comparably’s Employer Review Rundown:

  • Company Culture Score (Includes breakdown by Department)
  • Awards
  • CEO Score
  • Gender Score
  • Diversity Score
  • Reviews from Employee
  • Salary Information
  • Competitor Comparison
  • Anonymous Q&A with Employee
Salesforce employer ratings and reviews comparably page

 

 

4. Vault

Vault provides employer ratings, reviews, and rankings on 5,000 companies in over 120 industries. Rather than an employee review based site, Vault does most of their company research in-house and provides some really in-depth information on each department. This site does have some free content (overview and some rankings) on companies, but in order to get the good stuff you will need to subscribe to Vault for a fee.

Vault’s Employer Review Rundown:

  • Overview
    • Review on each department
    • Financial Performance
    • Strategy
    • Mergers & Acquisitions
    • Recent Company News & Press Releases
  • Industry Reputation
  • Career Advancement
  • Quality of Life
  • Salary & Benefits
  • Interview Process
  • Employee Reviews
    • Uppers
    • Downers
    • Comments
houlihan lokey employer reviews and ratings Vault page

 

 

5. The Muse

More known for it’s job board and career advice, The Muse is building out a great database of company/employer ratings and reviews.

My favorite feature is the employee videos section. They consist of a 1-2 minute long video about the company, employee experience, and more.

The Muse Employer Review Rundown:

  • Company Overview
  • Employee Videos
  • In-depth Office Location Slideshows
  • Department-specific content
  • Links to Job Openings
the muse employer ratings and review site

 

 

 

Other Employer Ratings & Reviews Sites:

Kununu

Kununu is an employer review site that gives job seekers an inside look into companies *before* they work there through authentic company reviews.

They also empower all employees by encouraging them to share their real work-life experiences.

For employers, kununu helps them understand how they are performing across a number of key dimensions of work-life, while providing a platform for showcasing their culture and content so that they can better attract and engage talent.

Kununu’s Employer Review Rundown:

  • Kununu Score
  • Recommendation Rate
  • Employee Ratings (based on 10 criteria)
  • Applicant Ratings
  • Culture Rating
  • Benefits
  • Salary
kununu employer review site

 

 

CareerBliss

Another trending employer review site that has popped up on our radar is CareerBliss. Serving multiple perspectives (direct employer, job seekers and recruiters) CareerBliss is a one stop shop for job seekers looking for information on an employer.

CareerBliss has some of the most complete salary data including salary by position and in-depth salary comparisons to the national average and geographical averages.

They also have an annual employer of choice award for the top 50 Happiest Companies in America.

CareerBliss’s Employer Review Rundown:

  • Bliss Score – Includes multiple user-generated data points like job satisfaction, pay-scale and overall employee happiness to calculate the “Bliss Score”
  • # of job openings
  • Average Salary (across company)
  • Employee Reviews (based on 8 criteria)
  • Links to Job Openings
  • Company Salary Distribution
  • Salary by Position
  • Compared to national avg. salary of position
  • Compared to avg. salary of position at specific location
ATT employer review careebliss page

 

 

Great Place To Work

Great place to work offers the most in-depth employer reviews on the list. While GlassDoor offers individual employee feedback, great place to work’s employer review system is based on a collective rating of all current employees’ feedback on an anonymous survey in six different areas (Challenges, Atmosphere, Rewards, Pride, Communication, and Leadership). They also provide great visuals on employer statistics giving potential job candidates multiple ways to look at data.

Great Place To Work’s Employer Review Rundown:

  • What Employees Say Scale: 0-100%
  • About Company
  • Company Awards
  • Perks & Programs
  • Compensation Programs
  • Employee Benefits
  • Demographic Visuals (Charts & Graphs)
  • Hiring Outlooks
  • Advice On How To Get Hired
Great Place To Work Review

 

 

The Job Crowd

Focused on graduate employers and employees the job crowd hosts thousands of reviews for potential candidates to read. They do a great job not only providing individual employee reviews, but also have reviews on specific job titles and positions. Their employee reviews are based on the premise of what the best and worst things are about the company and the employer profile has information on working hours, salary, and interview tips.

The Job Crowd’s Employer Review Rundown

  • Employee Rating: 1-5
  • Job/Workplace Reviews: 1-5
  • Individual Job Reviews: 1-5
  • Employer Profile
  • Open Graduate Jobs
  • Employee Reviews:
    • Best and Worst Things About Company
The Job Crowd Hilton Review

Nick Misa

Marketing Specialist at Ongig
Ongig's job description platform that helps you attract the best talent faster. Ongig supercharges your job descriptions through video, images, and other media along with live chat, social sharing, and careers microsite creation. Early clients of Ongig include Yelp, GoDaddy, Verizon Digital and Autodesk.
Nick Misa

Why I wrote this?

Ongig is on a mission to eliminate boring and biased job descriptions. We help employers build their employer brand through our Career Site Builder and Text Analyzer solutions. For example, if you have ratings and reviews or an employer of choice award from a company listed above, our software lest you add it to your job pages. Visit Ongig.com to learn more.

by in Employer Branding