Negative Digital Candidate Experience Looks Like This…

Posted by & filed under Employer Branding.

If you ever feel like your job pages or employer branding are sub-par, don’t fret — just have a quick look at this: I came across a major healthcare employer (500+ job openings!) and found 2 shocking things. FYI –Mom and dad taught me not to kick someone when they’re down, so I’m keeping the name of this employer… Read more »

2017 Social Recruiting Strategies Conference (SRSC) Insights: Day 2

Posted by & filed under Employer Branding, Social Recruiting.

The  2017 Social Recruiting Strategies Conference (SRSC) has begun and is creating quite a buzz in the talent acquisition/recruiting industry. In case you’re missing it here are the 5 key points that the SRSC will cover: In-depth practical recruiting tips Strategies to turn passive candidates into active candidates Engaging employees in order to develop a… Read more »

Amazon Builds Candidate Experience Content Management System for All Employees to Use

Posted by & filed under Microsites, Recruiting Software.

We found a surprising nugget at Amazon.jobs when we did our 20 of the Best Company Career Sites article. They now have an Amazon Candidate Experience microsite and on there was a one-line bullet claiming that Amazon now possesses a home-grown content management system allowing ALL employees to publish content on Amazon.jobs. Here’s the bullet (also pictured below): “We built a… Read more »

How To Eliminate A Negative Candidate Experience On Your Job Descriptions

Posted by & filed under Candidate Engagement, Job Descriptions.

Softwareadvice.com ran a survey of around 300 job seekers to figure out the top pain points of the online job application process. There was a section about job descriptions and what candidates felt were most negative about them:   Here’s how you can alleviate these pain points: Problem: Job Description lacks detail. Detail is key… Read more »

5 Mistakes Your Job Search Page Might Make to Damage Your Brand

Posted by & filed under Company Career Site.

Your company career site job search page is a vital component of the candidate experience. However, many job search pages make some common mistakes. I ran across one employer recently, Ideal Industries, whose job search page had 5 things they could fix to improve candidate experience (and increase pipeline/traffic). I don’t mean to pick on Ideal Industries: they… Read more »

5 Attractive Company Career Pages

Posted by & filed under Careers Page.

We took a look at a bunch of company career pages over the past couple of days and there were a few that stuck out and caught our attention. Based on images, design, and  copy. Comcast (@ComcastCareers) Comcast emphasizes images on their career page. These images contain employees and the workplace, giving potential candidates a feel of the… Read more »

7 Steps to Writing the Best Job Descriptions

Posted by & filed under Job Descriptions.

Writing job descriptions may be the single most important thing you do to attract quality talent. I recommend you use the 7 steps/sections below when writing your job descriptions. I’ve also included 20 examples of how leading employers create their job descriptions. Why Job Descriptions Matter So Much As Talent Board reported, 77% of candidates say that job description… Read more »

How Hubspot, Autodesk and Dell Use Culture SlideShares to Attract Millions

Posted by & filed under Employer Branding.

I was recently chatting up talent leaders at Hubspot, Autodesk and Dell about the creation of their culture-related slide decks — thousands of new candidates are flipping through these things every day. The 3 of them kindly agreed to let me share my notes from our exchanges. I shortened some answers for clarity. Thanks for sharing your experience, Katie, Andrew… Read more »

Make Your Job Descriptions More Sticky by Adding Glassdoor Content

Posted by & filed under Employer Branding.

The majority (77.3%) of candidates say the job description is the most useful employment content in their decision process, according to The Talent Board, but half of candidates also search for information about you elsewhere — and these days Glassdoor is their Web site of choice. So why not combine your job descriptions with Glassdoor content for… Read more »

How “Attractive” Is Your Careers Site?

Posted by & filed under Candidate Engagement.

You’ve heard about the importance of Candidate Experience and Employment Branding. The question is…what are you doing to evaluate how your careers site is performing on these topics. In sales, it’s been said that 70% of prospects have already made their decision before talking to a human being about making the purchase. You should think… Read more »

Taleo’s New First Impression

Posted by & filed under Job Ad.

Your company has spent thousands of dollars building an awesome careers site. The result being a beautiful front page featuring videos, pictures, social streams, and employee testimonials. The catch is that this is not the first impression for the majority of your candidates. Over 50% of candidates will come to your careers site from job… Read more »

Raising Engagement On Job Descriptions By Using Live Chat

Posted by & filed under Candidate Engagement.

Are recruiters ready for real-time engagement? Phrases like “Candidate Engagement” and “Candidate Experience” are plentiful in today’s world of recruiting. For recruiters striving for engagement, the technology is available right now to put your plan into action. Last week we placed Olark live chat on every careers site and job description we power. The initial… Read more »