How to Write Job Descriptions that Attract the Right “Persona”

Posted by & filed under Writing Job Descriptions.

  In a society flooded with job applicants and a low unemployment rate, I look for any edge I can get when writing job descriptions.  I have a policy to write my job descriptions at least as well as a candidate writes their resume! But reorganizing and updating an outdated, stiff job description is no easy task…. Read more »

Uber Job Ad Reveals Company Mindset

Posted by & filed under Job Descriptions.

I’m not an Uber-hater. I use the service every couple of months, and I’ve always had a positive experience. What I am is an employment branding strategist. I live in the online recruiting world every day. This includes assessing job descriptions. I’ve read thousands of them in 2014, and I just read one for Uber that… Read more »