A List of Offensive (Exclusionary) Words Used in Job Descriptions

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There are a handful of words and phrases that can crush your job descriptions. Use just one of these phrases and you could lose 50%+ of your candidates. These words are considered “exclusionary” by some and just plain offensive by others. A couple of examples (I grayed out the names of the employers cuz we don’t… Read more »

7 Tips on How to Write the Most “Readable” Job Descriptions

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You’ve heard me talk about “readability” in job descriptions recently. It’s vital. I now think of readability as one of the 3 main levers for writing a more effective job description (the other 2 are gender-neutrality and positive sentiment). The more readable your job descriptions, the higher the apply rates (we’ve measured this with machine learning)…. Read more »

Top 15 Problems TA Pros Have with Job Descriptions

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I wrote recently about The Top 10 Problems TA Leaders Tell Me About. Job Descriptions was the #1 category. This week I’m sharing the specific problems within job descriptions that TA leaders reach out to me about. Here they are: There are 15 topics total. If you break them down they really fall into 3… Read more »

Why I Write my Job Postings at the 8th Grade Reading Level (or Lower!)

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The goal of a job posting is simple. It’s to capture the right candidate’s attention with truthful content to help them decide whether to apply. What if I told you I could improve the effectiveness of your JDs by 40%? To do that, I recommend you write your job postings at around an 8th grade or… Read more »

5 Free Tools to Write Better Job Descriptions

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If you need to write better job descriptions, there are a few great free tools to use. 1. Hemingway App Just copy and paste your job description text into Hemingway and you can see things like: The grade level of your writing (this IBM job description is at the 14th-grade level which is “poor” and… Read more »

5 Easy Ways to Have More Consistent Job Descriptions

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Are your job descriptions consistent? If not, you risk confusing candidates and causing more work for your hiring managers and recruiters. Consistent job descriptions can also cut time-to-fill — specifically, the time it takes to get from req to candidate screenings (which can easily take 3+ weeks). Here are a few ways to have more… Read more »

The 8 Key Stakeholders in a Job Description Rewriting Project

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A head of Talent Acquisition asked me the other day:  “Who are the key stakeholders that need to be involved when rewriting job descriptions?” Here’s a quick-and-dirty list that might help you: 1)The Head of TA The head of TA should typically oversee this. If you’re lucky enough to have a head of recruitment marketing… Read more »

3 Common Formatting Mistakes to Avoid On Your Job Descriptions

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Formatting is a top priority in job description writing because formatting affects readability which impacts the candidate experience. Making a job description easier to read exponentially increases the probability of a job seeker reading the entire job description — and that increases the chance of an apply. Here are 3 common job description formatting mistakes: 1…. Read more »

7 Mistakes to Avoid When Writing a Job Description

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Words matter…especially in job descriptions. Here are 7 mistakes to avoid when writing YOUR job description: 1) A Long Job Title Many companies use job descriptions that are too long, resulting in lower click-through. This applies to both job postings on job boards as well as on your own company career site. Here are a… Read more »