Why Employee Benefits are Important for Employer Branding

Posted by & filed under Employer Branding.

This article digs into why employee benefits are important for attracting and retaining talent — more specifically related to employer branding. But first, here’s a quick definition of employer branding. What is employer branding? Employer branding (EB) is your reputation with your current employees (and the general public), especially job seekers. Your employer branding affects… Read more »

What Post-Pandemic “Inclusive Working” means for Employers & Employees

Posted by & filed under Diversity and Inclusion.

The pandemic introduced us to several work policies: remote work, hybrid work, and work from anywhere. As many countries lift health restrictions, they’re encouraging workers to return to the office (to avoid management complexity and lift business performance from hybrid work). Will hybrid or remote work come to an end? Will a new work culture… Read more »

7 Tips on Job Posting Wording

Posted by & filed under Job Ads.

Job posting wording has a direct impact on your quality applications. Here are 7 tips that should help you nail your wording. Job Posting Wording Tip #1: Keep Your Job Title Simple The most important first words of your job posting are those in its job title. The job title affects whether a candidate opens up the… Read more »

7 Examples of Well Written Job Descriptions [With Tips!]

Posted by & filed under Writing Job Descriptions.

Well written job descriptions aren’t easy to come by. Most JDs are written by busy hiring managers or recruiters. They read more like a legal contract than clean ad copy. Below are 7 tips based on examples of well written job descriptions I found on the web. For more tips on writing job descriptions, check… Read more »

A List of 20 Awesome Employee Benefits

Posted by & filed under Job Ads.

Did you know that 608,000+ people per month do a Google search on this type of phrase: “[name of employer] benefits”? (Assurant, Walmart, Costco are the top 3 by the way). Candidates want to know the list of perks and benefits that big (and small) companies are offering. Did you also know that each benefit… Read more »

7 Reasons “Why” Candidates Should Work for You

Posted by & filed under Job Ads.

The most important question a candidate has is: “Why should I work for you?” The operative word is “why”. That’s why it’s surprising that the 4 most common sections of a job description focus almost entirely on answering the question “What?” Examples: Overview/Summary of Job — Most JDs use this to say “what” the position… Read more »