It’s no secret that your company career site is one of the most important elements of your recruiting strategy. In fact, it’s a culmination of many initiatives: candidate experience, employer branding, recruitment marketing, diversity and inclusion. So, keep reading this career site guide. The bottom line: Optimizing your company career site is necessary if you… Read more »
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10+ Creative Catchy Job Postings (2024 Update)
Catchy job postings are a great way to attract potential candidates. So, I found 10+ companies using creative job titles, images, catchy phrases, or “unusual” perks for job postings that might make candidates take a second look. Then, I created this compilation of “help-wanted” ad examples with catchy hiring slogans and catchy recruiting phrases for… Read more »
9 Steps for Creating a Job Description Workflow
Do you have a solid job description workflow? An effective job description workflow can streamline your hiring process and ensure compliance. This is only more important for larger organizations, who may struggle to ensure consistency in their job descriptions. So, here are 7 steps to help you create consistent, bias-free JDs (at scale). The screenshots… Read more »
10 Winning Employer Brand Marketing Strategies
Today I’m going to show some awesome employer brand marketing strategies. These are the same strategies our top clients use to get (and stay) in the minds of job seekers. Let’s get to it! Email Marketing Content Marketing Job Boards Company Job Pages Employer Review Sites Google Adwords (Search Network) Google Analytics Social Media Advertising… Read more »
How to Solve the Gender Divide in Talent
Gender parity remains a feat for many organizations, considering the issue’s deep-rooted origins. Cultural norms where women focused on child-caring and family-based roles resulted in limited access to education and professional representation. These inherent stereotypes and biases resulting in the gender divide have proven hard to reverse, even in the fast-paced digital age of technology… Read more »
BIPOC: The Hottest (Controversial) Word in Diversity?
The BIPOC acronym has exploded in social media and in news stories. But, what does it mean? Also, why is it one of the hottest (and controversial) words in diversity? Questions about the BIPOC Acronym In this post, we will answer some of the most-searched-for questions and phrases around the BIPOC acronym including: “BIPOC meaning”… Read more »
How to Combat Ableism At Work (10+ Helpful Tips)
An estimated 27% of Americans face some form of disability that requires unique care, treatments, and lifestyle considerations. The demographic also represents a considerable size of talented hires that companies miss out on due to ableism. Adding to the challenge is that 42% of candidates reject job offers in response to poor interview experiences. By… Read more »
50+ Applicant Tracking Systems in 2024 – Big & Small
Our Ongig team talks to hundreds of people a year about which applicant tracking systems they use because the applicant tracking systems are often directly related to candidate experience and employer branding (things we care deeply about). So, we’re by no means experts on the best applicant tracking systems. However, we’ve learned a bunch on… Read more »
15 Easy Ways to Have More Consistent Job Descriptions
Are your job descriptions consistent? If not, you risk confusing candidates and causing more work for your hiring managers and recruiters. Creating consistent job descriptions across your organization helps maintain clarity, ensure fairness, and improve the hiring process. Consistent job descriptions can also cut time-to-fill — specifically, the time it takes to get from req… Read more »
5 Top Ways to Improve Hiring on LinkedIn
LinkedIn is one of the first websites people visit to find new job openings and opportunities in their industry. So, it makes sense that many companies also choose to post their job ads and start hiring on LinkedIn. LinkedIn is strictly a professional network. Therefore, it is uniquely positioned to bring companies, customers, and potential… Read more »
A Secret & Easy Way to Recruit Veterans from Your Career Site
Want to recruit veterans or enlisted members of the military? I’m guessing yes. There are 1 million+ people in the U.S. Armed Forces and 250,000 per year transition out of the U.S. military. If you want to recruit veterans better, first you have to speak their language…their job lingo in particular. Veterans and enlisted members… Read more »
5 Best Employee Value Propositions to Elevate Your Job Ads
The job market has become increasingly competitive in recent years. So, while companies in the past have focused on outbidding competitors through attractive salaries, this isn’t a sustainable long-term strategy. That’s where employee value propositions (EVPs) can swoop in as a secret weapon in attracting and retaining quality hires. Gartner outlined 9 Future of Work… Read more »
How to Reduce Racial Bias in Hiring: 12 Steps
Racial bias in hiring and recruitment is still alive in many organizations. For instance, a study by the National Bureau of Research showed that job applicants with distinctively Black names are about 10% less likely to get contacted for interviews regardless of their skills, experience, and education level. So, racial bias in hiring is still… Read more »
An HR Manager’s Guide to Agile Methodology Implementation
With the workforce constantly changing, many professionals now prefer working remotely. The gig economy is expanding, and employees have different expectations from employers. As a result, attracting and retaining top talent depends on how quickly an organization can adapt to these changes. And this is when agile HR comes into play. Agile methodology is derived from… Read more »
How to Write the Most Readable Job Descriptions (8 Tips)
You’ve heard me talk about “readability” in job descriptions recently. It’s vital. Readable job descriptions have higher apply rates. We’ve measured the success of different job description strategies with machine learning. We found that readability is one of the three most important qualities a job description can have. The other two are gender-neutrality and overall… Read more »
