Mark Zuckerberg’s 7 Recruiting Tips

Posted by & filed under Recruiting Strategies.

If you want to be the best at recruiting it helps to look at what the best companies in the world do. I believe Facebook is one of those companies and their recruiting starts at the top…with Co-founder & CEO Mark Zuckerberg. Here are 7 recruiting strategies I’ve observed from Zuckerberg: 1) “You should never… Read more »

Applying The 6 Principles of Persuasion To Recruiting

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One of my very favorite business books is Influence by Dr. Robert Cialdini. He outlines 6 driving factors to persuade people to say “yes”. If you can recruit using these 6 persuasion shortcuts, you’ll get more “yes’s” and you’ll get them sooner. 1) Reciprocity The more you give someone, the more obliged they want to… Read more »

17 “Touches” for Recruiting Passive Candidates

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Some candidates are worth the time. A Talent Acquisition leader at a Fortune 500 company told me the other day that their team has to make 17 touches to recruit passive candidates.  What a great stat to track! By “touches” she is referring to 17 outreach activities (she was excluding screening calls and interviews) it takes to… Read more »

Top Job Search Channels: The Disconnect Between Employers and Job Seekers

Posted by & filed under Recruiting Strategies.

There’s a big disconnect between what candidates and employers think is important, according to the Hinge Research Institute’s Employer Branding Study, a survey of 800+ professionals. They split up the audience into 2 camps: Talent-Evaluators (aka Employers): Professionals involved in their firm’s recruiting and hiring process. This group responded to questions about how they search for and… Read more »

7 Eye-Catching Recruiting Stats from Silkroad’s 2017 “Sourcing Report”

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There are many valuable sourcing stats and insights in the “Sources of Hire 2017 Report” from applicant tracking system company Silkroad. Here are the top 7 that caught my eye: 46% of employers had difficulty filling jobs in 2016 (up from 32% in 2015) 92% of employers expect an increase in competition for talent this year Employee referrals… Read more »

LinkedIn Recruitment Strategy: 7 Referral Candidates Through One Status Update

Posted by & filed under Recruiting Strategies.

I was chatting with a head of HR friend of mine this week and she needed some help. She was recently named head of HR for a public company and doesn’t have a recruiting manager to help grow the team. She also can’t make a big public push on the opening yet because of some corporate… Read more »

A Killer Physician Recruitment Strategy: “Meet the Recruiters”

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If you’re recruiting physicians, or any experienced/tough to fill positions, you might want to borrow a page from the playbook of SSM Health, the St. Louis-based network of 20 hospitals. They have a recruitment strategy they call “Concierge Service” in which they encourage physicians to reach out to them. Doctors can simply click one of the 5… Read more »

The $15 Mil. Super Bowl Recruitment Ad Rejected by Fox

Posted by & filed under Recruiting Strategies.

The Super Bowl was historic, not only for the Patriots, but also for recruiting! That’s because we saw the first pure-play recruiting ad — and one that came with controversy. In case you missed it, there was a 90-second Super Bowl recruiting ad featuring an employer named 84 Lumber. Who is 84 Lumber ? They are a… Read more »

10 Easy Tips to Help Boring Job Descriptions Stand Out

Posted by & filed under Job Descriptions, Recruiting Strategies.

Marketing 101 is that you need to get a prospect’s attention. However, most job descriptions look the same. Here are 10 ideas for you to consider adding to your job pages that will help you stand out. If you want to see a live demo of any of these, you can request a demo with… Read more »

Kimberly-Clark Launches Personality Quiz to Attract Millennials

Posted by & filed under Company Career Site, Recruiting Strategies.

How do you attract millennials and tech talent to Neenah-Appleton, Wisconsin? Manufacturing giant Kimberly-Clark launched a new BuzzFeed-style career personality test and dedicated a new company career site called Welcome Original Thinkers. The test begins by challenging the candidate on what type of “Original Thinker” they think they are (with 8 potential choices (dreamer, analyzer, disruptor, etc.). This… Read more »

Boomerang Employees: A Free Source of Qualified Candidates

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Software Advice, an applicant tracking software consultancy, recently released an infographic (preview below) on why boomerang employees are booming. Here are some highlights:     Over 3 million workers left their jobs by choice in July 2016. 40% of employees say they would consider returning to a company where they previously worked. 76% of HR professionals say they… Read more »

What Do Millennials Really Want In a Job?

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If you are like every other Talent Acquisition leader I’m talking to these days, a top 5 priority is recruiting millennials. Jobs for quality millennial workers are abundant these days, so this is no easy task. Only 44% of executives say that they are happy with how they’re reaching candidates. I came across some useful research on… Read more »

The Top 5 Reasons Millennials Reject Your Jobs

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My team and I get paid to study how to recruit millennials, so we are constantly testing and analyzing how these vital candidates size up you and your job descriptions.   Here are 5 reasons I’ve found that millennials are turned off by your career/job pages.   1) You Forgot to Put Your Logo/Brand on Your… Read more »

Kiwi.com Drones Attack the Competition to Recruit Developers

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If you’re hiring software developers, you got to talk about being unique and bold! If I was a developer, this would certainly get my attention. Earlier this month, Kiwi.com, an online travel agency in the Czech Republic looking for developers, used a fleet of drones that carried a Kiwi banner sign in front of the offices… Read more »

12 Tips For Companies That Recruit in India

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I recently met with Indian futurist Arjun Khanna — he’s had an interesting background representing the Indian presence of multi-nationals such as CBRE, A.T. Kearney, Hewit Associates and Mercer.   Heck, he was even Chief Happiness Officer of Bennetton Group in India. I asked him for recruiting tips for businesses choosing to launch a new presence in… Read more »