7 Mistakes to Avoid When Writing a Job Description

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Words matter…especially in job descriptions. Note: Check out our free Job Descriptions Guide — it tells you everything we know about JDs, job ads and the like! Here are 7 mistakes to avoid when writing YOUR job description: 1) A Long Job Title Many companies use job descriptions that are too long, resulting in lower click-through…. Read more »

7 Easy Tips for Writing a More Effective Job Description

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1. Length In our research, the optimal length of a written job description is 550 to 750 words. Many candidates lose interest after that. One exception to this: If your job description copywriting is truly incredible, you can get a quality candidate to read 1,000+ words. Note: Check out our free Job Descriptions Guide — it… Read more »

10 SEO Tips for Writing Job Descriptions

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When you write a job description, you are not just writing it for the candidate, you are also writing it for Google, Bing, Indeed and any other search engine out there who can send traffic to your job pages. Writing for the search engines is a key part of SEO Recruitment (search engine optimization (SEO)…. Read more »

How to Write Job Descriptions that Attract the Right “Persona”

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In a society flooded with job applicants and a low unemployment rate, I look for any edge I can get when writing job descriptions.  I have a policy to write my job descriptions at least as well as a candidate writes their resume! But reorganizing and updating an outdated, stiff job description is no easy task. Even… Read more »

3 New Tools to Help You Write More Diverse Job Descriptions

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I want to give a quick-shout-out to 3 new tools to help you write job descriptions that attract a more diverse team. I found them helpful for things like word choice and organization, and some even address the underlying psychology of job descriptions. Textio Textio is an online writing platform powered by job posting outcomes from recent job… Read more »

How Much Time Will Candidates Spend On Job Descriptions? (Our Top 10)

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Some of you have asked Ongig: “How engaged are job candidates with the next-gen job descriptions you’re building?” One metric we look closely at is “average time on page.” Below are the top 10 job descriptions based on time avg. spent per page (note: all are Ongiggitized jobs).