The Top 10 Problems TA Leaders Tell Me About

Posted by & filed under Recruiting Strategies.

My job is awesome. I chat with talent acquisition leaders most of the day, and then I work with the Ongig team to create software to (hopefully) solve those problems! About a year ago, I started a spreadsheet of the problems TA leaders shared with me. I decided to now share them with you —… Read more »

Do You Have this Massive “Drop-Off” From Career Site to Job Descriptions?

Posted by & filed under Job Descriptions.

Do you have this problem? You’ve got a solid-looking company career site page like this: The “Hotel Lobby Theory” …yet your job description pages look something more like this JD below. My friend Eric Osterman (Recruitment Marketing Manager at CenturyLink calls it the “Hotel Lobby Theory” — the lobby needs to look pretty but if… Read more »

5 Most Common Reasons Your Job Descriptions Fail on Mobile (w/ fixes!)

Posted by & filed under Job Descriptions.

Many of you have job descriptions that fail the critical Google mobile test, negatively effecting your mobile recruiting strategy. We recently touched on this: Do Your Job Descriptions Pass the Google Mobile-Friendly Test? . The reason that you should care is that if you don’t fix these errors, Google will send more candidate traffic to your competitors… Read more »

How Google’s New “Mobile-First Indexing” Re-Ranks Your Job Pages

Posted by & filed under Mobile.

Google is shuffling the deck in terms of mobile recruiting/SEO and where your job pages appear. If you pay attention to this, Google will deal your cards first off the top of the deck. If you don’t, your cards will be dealt much later in the game if at all. The difference in Google SEO traffic for… Read more »

The Top 5 Reasons Millennials Reject Your Jobs

Posted by & filed under Recruiting Strategies.

My team and I get paid to study how to recruit millennials, so we are constantly testing and analyzing how these vital candidates size up you and your job descriptions. Here are 5 reasons I’ve found that millennials are turned off by your career/job pages. 1) You Forgot to Put Your Logo/Brand on Your Job Description… Read more »

Do Your Job Descriptions Pass the “Google Mobile-Friendly” Test?

Posted by & filed under Mobile.

If you haven’t run your job descriptions through Google’s Mobile-Friendly Test, you should definitely give it a whirl. If your JDs don’t pass the Google Mobile-Friendly test, Google will send you less traffic. To see if you pass, all you do is go to the Google Developers Mobile Friendly Test page and type in the URL… Read more »

5 Creative Tips to Recruit Millennials (based on data!)

Posted by & filed under Candidate Engagement.

Talent Acquisition leaders often ask me how to best attract the 80 million millennial candidates out there. I thought of this question the other day when I stumbled across the American Millennials report (4,259 millennials surveyed) by Barkley (the 100%-employee owned ad agency out of Kansas City), and the Boston Consulting Group. It’s a few years old now but… Read more »

Yes, Your Taleo Jobs Can Look this Awesome on Mobile

Posted by & filed under Mobile.

Do you use Taleo? If you do, your job descriptions on a phone probably look like the old “help-wanted” ads your parents once used to find jobs…but even worse-looking because they have to fit on a tiny screen! This is no knock on Taleo — it was designed to track, not attract candidates. Taleo has… Read more »

Which Technologies Are Candidates Using And When

Posted by & filed under Company Career Site.

The buzz in recruiting over the last few years has been centered on mobile. Certainly it’s true that mobile is on the rise, and businesses should be preparing for that. However, Talent Leaders still want to keep track of every method a candidate may use to view their job descriptions online. Talent Leaders can use this… Read more »

Recruiting Q&A: Expert Insight From Software Advice

Posted by & filed under Employer Branding.

I recently had the opportunity to connect with Erin Osterhaus of Software Advice. Her company does an outstanding job of identifying trends in HR Technology. When you’re making critical buying decisions regarding recruiting tools, Software Advice is a great resource for expertise. Whenever I’m able to get a few minutes with experts like Erin, I want… Read more »

Recruiting Q&A: Analytics with Groupon & Charles Schwab

Posted by & filed under Company Career Site.

Last week we wrote about the 5 basic metrics for your careers site. The article was inspired by two talent leaders we talked to who are using Google Analytics to better understand their careers site and candidate experience. As a follow up, we invited these two talent leaders to share more about how they got started… Read more »

“Little Data”: 5 Basic Metrics For Your Careers Site

Posted by & filed under Company Career Site.

Being a recruiting nerd, I was excited when two separate talent leaders told me last week that they spend several hours each month in Google Analytics. During hundreds of conversations with talent leaders over the last two years, this has been a rarity. To have two in one week was refreshing. Refreshing because Google Analytics… Read more »

Kudos to Asana for Using “Responsive Design” in their Job Descriptions

Posted by & filed under Job Descriptions.

If the mobile traffic to your job pages is like Ongig’s or our clients, you’re seeing about 15% to 25% of your users using a smart phone or tablet.  And that % is about double what it was last year. But the smaller screens mean that you’re going to have adjust the design of your… Read more »

Top Quotes From The Social Recruiting Strategies Conference

Posted by & filed under Social Recruiting.

Several of Social Recruiting’s top thought leaders gathered in San Francisco last week at a conference focused on the latest trends in the field. The roster of experts ranged from corporate talent acquisition executives, to entrepreneurs bringing new technology, to specialists in the latest techniques in Social Recruiting. I combed through pages of notes, and… Read more »

Social Recruiting 2013: Think Like Marketing

Posted by & filed under Social Recruiting.

As the “battle for talent” heats up in 2013, the buzz will be about the hot trends in Social Recruiting: Employer Branding, Mobile Engagement, Social Sharing, Talent Communities, and Recruitment Videos. Talk to your colleagues in Marketing and you’ll hear about a similar focus: Branding, Mobile Engagement, Social Media, Customer Interaction, and Video Advertising. Take… Read more »