Some of you have asked Ongig: “How engaged are job candidates with the next-gen job descriptions you’re building?” One metric we look closely at is “average time on page.” Below are the top 10 job descriptions based on time avg. spent per page (note: all are Ongiggitized jobs).We’ve included a few bullets on why these job… Read more »
Social Recruiting 2013: Think Like Marketing
As the “battle for talent” heats up in 2013, the buzz will be about the hot trends in Social Recruiting: Employer Branding, Mobile Engagement, Social Sharing, Talent Communities, and Recruitment Videos. Talk to your colleagues in Marketing and you’ll hear about a similar focus: Branding, Mobile Engagement, Social Media, Customer Interaction, and Video Advertising. Take… Read more »
Social Recruiting Surprise: Google Beats Facebook, Twitter & LinkedIn (Combined) In Job Traffic
Ever wonder where all the traffic to your job postings comes from? Ongig took a look at our last 100,000 visits to the “social job descriptions” we help power for our employer users (and thus have visibility into via analytics). Given that Ongig specializes in “social job descriptions,” the results surprised us!
The 5 Things Everyone Should Know About SEO in Job Descriptions
No one but Larry and Sergey know the secret sauce in Google’s algorithm, but there are 5 principles to help you “think like Google” that will help your SEO (search engine optimization) for your job description. 1) The URL Should Be In Plain English Let’s start at the top: the URL. The basic rule of… Read more »
Exclusive Stats: The Impact Of Tweeting Job Descriptions
According to ERE.net roughly 30% of all hires come through a referral. A referral pipeline can be easier to build in the early and mid-stages of a company’s growth. People are attracted by the opportunity to get in early and have an impact. As your company grows, the referral pipeline can be more difficult to… Read more »
These 5 Top Facebook Career Pages “Get It”
[2016 Editor’s NOTE: Ongig (job description software) did an update to this post at Top Facebook Company Career Pages (and Why!) (2016) The traditional recruiting approach is to hire a third party recruiting firm or individual recruiter who writes boring job descriptions, throws “hail mary” listings on job boards and works their network. There is nothing wrong… Read more »
Klout Breaks Records With This Facebook Recruiting Activity
Congrats to Klout on last week’s Big Data Engineer job posting — Klout Chief Scientist Ding Zhou and his hiring team quickly garnered 100+ Facebook Likes for its Big Data Engineer job opportunity, a new record based on our unofficial stats! And those Facebook Likes have generated more than 400 visits from Facebook, which is… Read more »
“The Visual Recruiting Superiority Effect”: A Concept Most Employers Ignore
It is superior to use pictures rather than just words when communicating a message — this is an application of “The Picture Superiority Effect. In this article, I’m gonna co-opt it for us recruiters and call it “The Visual Recruiting Superiority Effect” or “Visual Recruiting” for short. But first, some advertising/design/recruiting 101: The power of… Read more »
Avoid These 3 Mistakes & Your Job Posting Won’t Suck
If you need to create a job description, we’d prefer you use Ongig and have yourself a next-gen “social job description.” But if it is absolutely necessary for you to write a job description through some other means, please try to avoid making these 3 mistakes. 1) A Robotic-Looking URL The URL for a job description needs… Read more »
Exclusive Stats: Facebook Likes & Their Impact On Job Posting Traffic
We’re still in the early days of social recruiting but we have some data to share on Facebook Likes on job descriptions. We perused the analytics for our jobs (the ones that had dependable data) and want to share the following #s: Average Facebook Likes per job description: 7.26 The average # of visits from… Read more »
Debate Runs Wild Over Use Of Klout Score As Job Requirement
Over the last few weeks we’ve had a front row seat to the global debate over Salesforce.com’s use of the Klout score as a “desired skill” for the position of Community Manager. Salesforce Posts Job On Ongig Listing Klout Score As “Desired Skill” On July 27th, Salesforce.com posted a Community Manager job through Ongig with… Read more »
The Forgotten Gap In The Tech Boom Of 2012
If you are a founder of a startup who is new to leading this post is for you. First off, congratulations on being a part of driving one of the most exciting economic booms we may ever see in our lifetime. No region in the world comes close to what we’re experiencing in the Bay… Read more »
What’s Your LinkedIn InMail Response Rate?
[Note: If you do nothing else, please proceed to the bottom of this page to vote and comment. We want your opinion on the effectiveness of LinkedIn InMails.] The value LinkedIn places on an InMail is $10 each. Of course, you can get a volume discount if you buy the LinkedIn Recruiter seat. Several of… Read more »
Kixeye Ridicules Rivals Zynga, EA & Kabam In This Profanity-Laced Recruiting Video
In case you missed it, San Francisco gaming company Kixeye put their stake in the ground this week with an explosive video mocking their rival — it’s probably the fastest growing recruiting video we’ve seen. THe video is from the perspective of a job applicant on an interview with what appears to be Zynga (who… Read more »
5 Tips On How Recruiting Videos Boost Job Applications By 34%
Job postings with video icons are viewed 12% more than those without, according to a study by CareerBuilder last month.