If you want to be the best at recruiting it helps to look at what the best companies in the world do. I believe Facebook is one of those companies and their recruiting starts at the top…with Co-founder & CEO Mark Zuckerberg. Here are 7 recruiting strategies I’ve observed from Zuckerberg: 1) “You should never… Read more »
Posts about Recruiting Strategies
Applying The 6 Principles of Persuasion To Recruiting
One of my very favorite business books is Influence by Dr. Robert Cialdini. He outlines 6 driving factors to persuade people to say “yes”. If you can recruit using these 6 persuasion shortcuts, you’ll get more “yes’s” and you’ll get them sooner. 1) Reciprocity The more you give someone, the more obliged they want to… Read more »
17 “Touches” for Recruiting Passive Candidates
Some candidates are worth the time. A Talent Acquisition leader at a Fortune 500 company told me the other day that their team has to make 17 touches to recruit passive candidates. What a great stat to track! By “touches” she is referring to 17 outreach activities (she was excluding screening calls and interviews) it takes to… Read more »
Top Job Search Channels: The Disconnect Between Employers and Job Seekers
There’s a big disconnect between what candidates and employers think is important, according to the Hinge Research Institute’s Employer Branding Study, a survey of 800+ professionals. They split up the audience into 2 camps: Talent-Evaluators (aka Employers): Professionals involved in their firm’s recruiting and hiring process. This group responded to questions about how they search for and… Read more »
7 Eye-Catching Recruiting Stats from Silkroad’s 2017 “Sourcing Report”
There are many valuable sourcing stats and insights in the “Sources of Hire 2017 Report” from applicant tracking system company Silkroad. Here are the top 7 that caught my eye: 46% of employers had difficulty filling jobs in 2016 (up from 32% in 2015) 92% of employers expect an increase in competition for talent this year Employee referrals… Read more »
LinkedIn Recruitment Strategy: 7 Referral Candidates Through One Status Update
I was chatting with a head of HR friend of mine this week and she needed some help. She was recently named head of HR for a public company and doesn’t have a recruiting manager to help grow the team. She also can’t make a big public push on the opening yet because of some corporate… Read more »
A Killer Physician Recruitment Strategy: “Meet the Recruiters”
If you’re recruiting physicians, or any experienced/tough to fill positions, you might want to borrow a page from the playbook of SSM Health, the St. Louis-based network of 20 hospitals. They have a recruitment strategy they call “Concierge Service” in which they encourage physicians to reach out to them. Doctors can simply click one of the 5… Read more »
The $15 Mil. Super Bowl Recruitment Ad Rejected by Fox
The Super Bowl was historic, not only for the Patriots, but also for recruiting! That’s because we saw the first pure-play recruiting ad — and one that came with controversy. In case you missed it, there was a 90-second Super Bowl recruiting ad featuring an employer named 84 Lumber. Who is 84 Lumber ? They are a… Read more »
10 Easy Tips to Help Boring Job Descriptions Stand Out
Marketing 101 is that you need to get a prospect’s attention. However, most job descriptions look the same. Here are 10 ideas for you to consider adding to your job pages that will help you stand out. If you want to see a live demo of any of these, you can request a demo with… Read more »
Kimberly-Clark Launches Personality Quiz to Attract Millennials
How do you attract millennials and tech talent to Neenah-Appleton, Wisconsin? Manufacturing giant Kimberly-Clark launched a new BuzzFeed-style career personality test and dedicated a new company career site called Welcome Original Thinkers. The test begins by challenging the candidate on what type of “Original Thinker” they think they are (with 8 potential choices (dreamer, analyzer, disruptor, etc.). This… Read more »
Boomerang Employees: A Free Source of Qualified Candidates
Software Advice, an applicant tracking software consultancy, recently released an infographic (preview below) on why boomerang employees are booming. Here are some highlights: Over 3 million workers left their jobs by choice in July 2016. 40% of employees say they would consider returning to a company where they previously worked. 76% of HR professionals say they… Read more »
What Do Millennials Really Want In a Job?
If you are like every other Talent Acquisition leader I’m talking to these days, a top 5 priority is recruiting millennials. Jobs for quality millennial workers are abundant these days, so this is no easy task. Only 44% of executives say that they are happy with how they’re reaching candidates. I came across some useful research on… Read more »
The Top 5 Reasons Millennials Reject Your Jobs
My team and I get paid to study how to recruit millennials, so we are constantly testing and analyzing how these vital candidates size up you and your job descriptions. Here are 5 reasons I’ve found that millennials are turned off by your career/job pages. 1) You Forgot to Put Your Logo/Brand on Your… Read more »
Kiwi.com Drones Attack the Competition to Recruit Developers
If you’re hiring software developers, you got to talk about being unique and bold! If I was a developer, this would certainly get my attention. Earlier this month, Kiwi.com, an online travel agency in the Czech Republic looking for developers, used a fleet of drones that carried a Kiwi banner sign in front of the offices… Read more »
12 Tips For Companies That Recruit in India
I recently met with Indian futurist Arjun Khanna — he’s had an interesting background representing the Indian presence of multi-nationals such as CBRE, A.T. Kearney, Hewit Associates and Mercer. Heck, he was even Chief Happiness Officer of Bennetton Group in India. I asked him for recruiting tips for businesses choosing to launch a new presence in… Read more »
