Bullhorn Reach Should Thank You For The Free Marketing

Posted by & filed under Social Recruiting.

If you’re connected to recruiters on LinkedIn, you’ve seen the Bullhorn Reach logo in your news feed. My attention was grabbed when I saw top recruiters from Deloitte, Dow Jones, and Twitter marketing the product. Scroll down the news feed a bit further, and an ace recruiter from Lookout was marketing Bullhorn Reach as well…. Read more »

“Cookie-Cutter” Recruiting Is Killing Your Employer Brand

Posted by & filed under Employer Branding, Recruiters.

As we’ve learned over the last few weeks, recruiters are taxed for time in their pursuit of top talent. This is largely due to the fact they are managing between 15-50 job openings at a time on average. The end result is the dreaded “cookie-cutter” approach. We’ve heard from leaders in corporate recruiting that they want… Read more »

Is Facebook Stickier Than LinkedIn?

Posted by & filed under Social Recruiting.

Anyone with an eye on talent acquisition has seen the debate on whether Facebook or LinkedIn is stickier in attracting top candidates. A popular perspective is that Facebook is where you keep your personal friends, while LinkedIn is where you keep it professional. In fact, most of the folks I talk to tell me this… Read more »

Top Quotes From The Social Recruiting Strategies Conference

Posted by & filed under Social Recruiting.

Several of Social Recruiting’s top thought leaders gathered in San Francisco last week at a conference focused on the latest trends in the field. The roster of experts ranged from corporate talent acquisition executives, to entrepreneurs bringing new technology, to specialists in the latest techniques in Social Recruiting. I combed through pages of notes, and… Read more »

How Much Time Will Candidates Spend On Job Descriptions? (Our Top 10)

Posted by & filed under Job Descriptions, Writing Job Descriptions.

Some of you have asked Ongig: “How engaged are job candidates with the next-gen job descriptions you’re building?” One metric we look closely at is “average time on page.” Below are the top 10 job descriptions based on time avg. spent per page (note: all are Ongiggitized jobs).We’ve included a few bullets on why these job… Read more »

Social Recruiting 2013: Think Like Marketing

Posted by & filed under Social Recruiting.

As the “battle for talent” heats up in 2013, the buzz will be about the hot trends in Social Recruiting: Employer Branding, Mobile Engagement, Social Sharing, Talent Communities, and Recruitment Videos. Talk to your colleagues in Marketing and you’ll hear about a similar focus: Branding, Mobile Engagement, Social Media, Customer Interaction, and Video Advertising. Take… Read more »

Social Recruiting Surprise: Google Beats Facebook, Twitter & LinkedIn (Combined) In Job Traffic

Posted by & filed under Social Recruiting.

Ever wonder where all the traffic to your job postings comes from? Ongig took a look at our last 100,000 visits to the “social job descriptions” we help power for our employer users (and thus have visibility into via analytics). Given that Ongig specializes in “social job descriptions,” the results surprised us!

“The Visual Recruiting Superiority Effect”: A Concept Most Employers Ignore

Posted by & filed under Recruitment Marketing.

It is superior to use pictures rather than just words when communicating a message — this is an application of “The Picture Superiority Effect. In this article, I’m gonna co-opt it for us recruiters and call it “The Visual Recruiting Superiority Effect” or “Visual Recruiting” for short.   But first, some advertising/design/recruiting 101: The power of… Read more »

Avoid These 3 Mistakes & Your Job Posting Won’t Suck

Posted by & filed under Job Descriptions.

If you need to create a job description, we’d prefer you use Ongig and have yourself a next-gen “social job description.” But if it is absolutely necessary for you to write a job description through some other means, please try to avoid making these 3 mistakes. 1) A Robotic-Looking URL The URL for a job description needs… Read more »

What’s Your LinkedIn InMail Response Rate?

Posted by & filed under A-Players, Hiring, Recruiters.

[Note: If you do nothing else, please proceed to the bottom of this page to vote and comment. We want your opinion on the effectiveness of LinkedIn InMails.] The value LinkedIn places on an InMail is $10 each. Of course, you can get a volume discount if you buy the LinkedIn Recruiter seat. Several of… Read more »

Your Resume Is Dead: Follow These 4 Simple Steps Instead

Posted by & filed under Career Advice.

Are you one of the millions of job seekers out there spending countless hours polishing every last word on your resume that highlights how amazing you are, stop it! Let’s take a step back to think about what you should really spend your time on if you are serious about getting that perfect job.

5 Reasons Why Job Postings Are Dead

Posted by & filed under Hiring.

We’re calling it first: the classic old style job posting you have seen a thousand of – and may have even posted a few yourself – is on its deathbed. Job postings on Craigslist…dead; jobs on Monster…dead; jobs on CareerBuilder…dead (at least as far as A-Player job seekers are concerned). Why will job postings die? … Read more »

The Death Of The Middle-Man Recruiter — Again!

Posted by & filed under Recruiters.

[This is a guest blog by recruiter Nina Merklina Morrison] Over the past dozen years I have heard proclamations that my job as an external recruiter is on the verge of extinction. Meanwhile, despite the oversights and calls of vocational doom, the job of recruiter persists and the recruitment industry continues to generate billions of… Read more »

How To Make A Video Job Posting In 15 Minutes

Posted by & filed under Hiring, Networking, Technology.

I believe that video will be standard in job postings within the next 5 years. Call me crazy, but technology is easy to use and video gives you such a tremendous advantage. Active and passive job seekers network through referrals first. What do they do after that? Most people in San Francisco tell me Linkedin,… Read more »

An Irish Blog: Hunting For A Tech Job In Silicon Valley, Part II

Posted by & filed under Career Advice.

“The best way to appreciate your job is to imagine yourself without one” — Oscar Wilde. At no other point in the past has this quotation reverberated more truly for myself. Unfortunately for me, Wilde’s musing is a lot less imaginary and far more real. Since I published my last blog, which documented, “Hunting For… Read more »