3 Tips For Spending Much Less On LinkedIn

Posted by & filed under Recruiters.

Talent Leaders tell us they want to be less dependent on LinkedIn. The first reason is typically financial. The second is they know the behavior of top candidates continues to shift. LinkedIn has changed the way recruiters recruit. We thank LinkedIn for launching a renaissance in recruiting. They will be a key player in recruiting… Read more »

How “Attractive” Is Your Careers Site?

Posted by & filed under Candidate Engagement.

You’ve heard about the importance of Candidate Experience and Employment Branding. The question is…what are you doing to evaluate how your careers site is performing on these topics. In sales, it’s been said that 70% of prospects have already made their decision before talking to a human being about making the purchase. You should think… Read more »

Are Your Job Descriptions Ready For The Job Aggregator Boom?

Posted by & filed under Job Ads.

Job aggregation is a rapidly growing business, and it’s only going to accelerate. Glassdoor, Indeed, and Simply Hired have been at the forefront of aggregating jobs for several years. In fact, Indeed recently announced that they’ve surpassed the 140 million unique visitors mark per month. This is a 40% increase over their traffic from one… Read more »

Jobvite/LinkedIn Customers: Don’t Lose Your Best Candidates this Way

Posted by & filed under Company Career Site.

You’ve spent thousands of dollars, and hundreds of hours, on your new careers site. You also spend thousands of dollars paying to advertise your jobs on sites like LinkedIn. The problem is that this is not a unified strategy. An example comes from SurveyMonkey. They are a Jobvite user, and a company we greatly admire…. Read more »

Taleo’s New First Impression

Posted by & filed under Job Descriptions.

Your company has spent thousands of dollars building an awesome careers site. The result being a beautiful front page featuring videos, pictures, social streams, and employee testimonials. The catch is that this is not the first impression for the majority of your candidates. Over 50% of candidates will come to your careers site from job… Read more »

“Little Data”: 5 Basic Metrics For Your Careers Site

Posted by & filed under Company Career Site.

Being a recruiting nerd, I was excited when two separate talent leaders told me last week that they spend several hours each month in Google Analytics. During hundreds of conversations with talent leaders over the last two years, this has been a rarity. To have two in one week was refreshing. Refreshing because Google Analytics… Read more »

The “Best Of” Twitter From SourceCon

Posted by & filed under Conferences.

Sourcing gurus from across North America and EMEA assembled in Atlanta, Georgia last week to discuss the latest in sourcing strategies. The event was well-attended by recruiting leaders and sourcers from a variety of top companies. During the conference, the #sourcecon twitter feed did a “Best Of” takeover of the @ongig handle. A full spectrum… Read more »

The Psychology in Managing the Candidate Experience

Posted by & filed under Candidate Engagement.

I recently had the opportunity to conduct a workshop at the Social Recruiting Strategies Conference in San Francisco. The workshop focused on “Managing the Candidate Experience”. As I prepared for the workshop, I thought the first step in managing the Candidate Experience is to understand the psychology of candidates. This allows you to have empathy, and… Read more »

Recruiting Trends: Facebook is No. 1, Twitter Catching Up and LinkedIn Steady

Posted by & filed under Trends.

We’ve been playing around with Google Trends lately — check out the trend of search traffic volume to the 3 major social networks and the word “recruiting” over the last 5 years. Facebook gets the highest search volume (18% higher than Twitter and more than triple LinkedIn), though it’s fairly flat over the last 12… Read more »

11 “Must See” Recruiting Stats From Ongig In 2013

Posted by & filed under Trends.

In case you missed it, we spent New Year’s Eve tweeting 11 data points we discovered about online recruiting from our platform in 2013. Nothing here is based on opinion, it’s based on the data we’ve pulled directly out of our platform for the previous year. Cheers to a prosperous 2014, and follow us on… Read more »

The Best Network For Sharing Jobs

Posted by & filed under Social Recruiting.

Often times in social recruiting, the three top networks are treated the same. Recruiters promote new jobs, hoping to access the social network around them. They ask people on their team to share jobs on their networks. As well as tools like Bullhorn, Jobvite, and Zao that are created to sign-in employees for automated job… Read more »

Top 5 Sites A Candidate Lands On When Searching Your Company

Posted by & filed under Employer Branding.

In Employer Branding circles, it’s catchy to hear that “candidates are behaving like consumers”. What does it really mean? From our perspective, it means that candidates are doing their homework on a company prior to applying. It’s like purchasing a big ticket item. You’re typically not going to buy a house or car without doing… Read more »

Why Your Careers Site Should Be The Center Of Your Recruiting Universe

Posted by & filed under Company Career Site.

I was inspired recently when reading an article by Lisa Jones published on The Undercover Recruiter. The title of her article was “Why Your LinkedIn Company Page Is Still More Important Than Your Website“. The article caught my attention as I’m looking at careers sites daily, and breaking down the data on how they perform…. Read more »

A Picture Is Worth 1,000 Words To Your Employer Brand

Posted by & filed under Employer Branding.

Two things popped on my radar this weekend, an article questioning Yahoo!’s Employer Brand and a friend’s Facebook photos about a weekend hackathon at that same search company. The timing of the two was incredibly interesting. First, Lauren Indvik’s story about Yahoo! earned top trending status in my LinkedIn feed this past weekend. Her article titled… Read more »

Bullhorn Reach Should Thank You For The Free Marketing

Posted by & filed under Social Recruiting.

If you’re connected to recruiters on LinkedIn, you’ve seen the Bullhorn Reach logo in your news feed. My attention was grabbed when I saw top recruiters from Deloitte, Dow Jones, and Twitter marketing the product. Scroll down the news feed a bit further, and an ace recruiter from Lookout was marketing Bullhorn Reach as well…. Read more »