You’ve heard about the importance of Candidate Experience and Employment Branding. The question is…what are you doing to evaluate how your careers site is performing on these topics. In sales, it’s been said that 70% of prospects have already made their decision before talking to a human being about making the purchase. You should think… Read more »
Posts Tagged:Glassdoor
Are Your Job Descriptions Ready For The Job Aggregator Boom?
Job aggregation is a rapidly growing business, and it’s only going to accelerate. Glassdoor, Indeed, and Simply Hired have been at the forefront of aggregating jobs for several years. In fact, Indeed
Taleo’s New First Impression
Your company has spent thousands of dollars building an awesome careers site. The result being a beautiful front page featuring videos, pictures, social streams, and employee testimonials. The catch is that this is not the first impression for the majority of your candidates. Over 50% of candidates will come to your careers site from job… Read more »
Trending Job Boards: Indeed Passes Monster & Glassdoor Passes CareerBuilder
Recruiters often wonder about the best job boards to work with. We thought we’d look at four leading job boards and see where their search traffic was trending (courtesy of Google Trends). You can click the image to refine the search more. The trendline shows: Indeed eclipsed Monster in late 2011 to be the most… Read more »
“Little Data”: 5 Basic Metrics For Your Careers Site
Being a recruiting nerd, I was excited when two separate talent leaders told me last week that they spend several hours each month in Google Analytics. During hundreds of conversations with talent leaders over the last two years, this has been a rarity. To have two in one week was refreshing. Refreshing because Google Analytics… Read more »
The Psychology in Managing the Candidate Experience
I recently had the opportunity to conduct a workshop at the Social Recruiting Strategies Conference in San Francisco. The workshop focused on “Managing the Candidate Experience”. As I prepared for the workshop, I thought the first step in managing the Candidate Experience is to understand the psychology of candidates. This allows you to have empathy, and… Read more »
Top 5 Sites A Candidate Lands On When Searching Your Company
In Employer Branding circles, it’s catchy to hear that “candidates are behaving like consumers”. What does it really mean? From our perspective, it means that candidates are doing their homework on a company prior to applying. It’s like purchasing a big ticket item. You’re typically not going to buy a house or car without doing… Read more »
Why Your Careers Site Should Be The Center Of Your Recruiting Universe
I was inspired recently when reading an article by Lisa Jones published on The Undercover Recruiter. The title of her article was “Why Your LinkedIn Company Page Is Still More Important Than Your Website“. The article caught my attention as I’m looking at careers sites daily, and breaking down the data on how they perform…. Read more »
“Cookie-Cutter” Recruiting Is Killing Your Employer Brand
As we’ve learned over the last few weeks, recruiters are taxed for time in their pursuit of top talent. This is largely due to the fact they are managing between 15-50 job openings at a time on average. The end result is the dreaded “cookie-cutter” approach. We’ve heard from leaders in corporate recruiting that they want… Read more »
5 Reasons Why Job Postings Are Dead
We’re calling it first: the classic old style job posting you have seen a thousand of – and may have even posted a few yourself – is on its deathbed. Job postings on Craigslist…dead; jobs on Monster…dead; jobs on CareerBuilder…dead (at least as far as A-Player job seekers are concerned). Why will job postings die? … Read more »
