How to Write Job Descriptions to Attract Millennials

Posted by & filed under Recruiting Strategies.

Recruiting millennials is critical. Millennials (born 1982-2003) will make up 1 of 3 adults in America by 2020 and 75 percent of the workforce by 2025, according to the Brookings Report (see “How Millennials Could Upend Wall Street And Corporate America”). Veronica Wright, a CEO at ResumesCentre talked about hiring millennials recently: “The energy and… Read more »

7 Tips on How to Write the Most “Readable” Job Descriptions

Posted by & filed under Writing Job Descriptions.

You’ve heard me talk about “readability” in job descriptions recently. It’s vital. I now think of readability as one of the 3 main levers for writing a more effective job description (the other 2 are gender-neutrality and positive sentiment). The more readable your job descriptions, the higher the apply rates (we’ve measured this with machine learning)…. Read more »

How Unreadable is Your EEO Statement?

Posted by & filed under Diversity and Inclusion.

Thank you to the 15,000+ people who read my 10 Samples of an Effective EEO Statement. Let’s dig deeper into the readability of EEO statements! Did you see how an effective job ad should be written at the 8th grade or lower? Were you as surprised as me at the power of writing in Plain English for busy… Read more »

Why I Write my Job Postings at the 8th Grade Reading Level (or Lower!)

Posted by & filed under Writing Job Descriptions.

The goal of a job posting is simple. It’s to capture the right candidate’s attention with truthful content to help them decide whether to apply. What if I told you I could improve the effectiveness of your JDs by 40%? To do that, I recommend you write your job postings at around an 8th grade or… Read more »