Elitism in Hiring: Who Needs Harvard?

Posted by & filed under Diversity and Inclusion.

Is elitism hurting your hiring? If you’re focused on hiring candidates from top schools or programs, it just may. What is Elitism? It’s the belief that people with high education, high intellect, wealth, etc. are more likely to be successful than others without such qualities. However, there’s evidence that elite schools do NOT produce the… Read more »

The Top 100 Employer Brands Searched for By Candidates [2019]

Posted by & filed under Employer Branding.

Who are the top employer brands? There’s plenty of great employer brand research out there (see Comparably, Glassdoor, Universum and WilsonHCG). One other measurement is how often candidates search for your company. We took data from our favorite SEO Tool ahrefs to find out which companies candidates search for the most. Methodology & Disclaimers: Our methodology is simple though… Read more »

The 16 Best Sales Job Titles [Ranked by Search Volume]

Posted by & filed under Job Titles.

What are the best job titles for sales and business development? If you want more traffic to your job postings, one way to answer that is to look at which sales job titles candidates search for. The differences can be dramatic. For example, the title “Sales Representative” gets 4X the search traffic of “Sales Rep”…. Read more »

5 Examples of Affirmative Action Plan Statements

Posted by & filed under Diversity and Inclusion.

Some of you need to have affirmative action plans, according to the Executive Order 11246 Title 41 Affirmative Action Requirements. As part of this, you publish what’s called an affirmative action statement  (or “affirmative action policy statement”) Below are 5 samples of affirmative action statements. You might also check out SHRM’s “Affirmative Action: Statement of Affirmative… Read more »

10+ Examples of Awesome Inclusion Statements

Posted by & filed under Diversity and Inclusion.

Inclusion Statements appear on web pages, in job postings and, sometimes, in bigger reports (see PepsiCo below). They have become vital copy to attract the best talent. After all, the best talent values inclusivity. Below are 10+ examples of Inclusion Statements I hope you draw inspiration from. Note: If you like this article, you might… Read more »

How and Why to Attract Former Felons in Your Job Postings

Posted by & filed under Job Ads.

With unemployment in the U.S. at the lowest rate (3.9%) in 19 years, companies like Apple, Boeing, McDonalds and Delta Airlines are hiring former felons. New York Governor Andrew Cuomo describes this massive talent pool: “70 million Americans have a criminal record—that’s 1 in 3 adults. There are currently 2.3 million people behind bars in this… Read more »

How Does Jeff Bezos Score Writing His First Amazon Job Ad?

Posted by & filed under Job Ads.

Early Amazon employee Glenn Fleishman told Internet History Podcast that Amazon had a hard time hiring developers in its early days. We decided to run Amazon’s first known job posting (from August 22, 1994) through Ongig’s Text Analyzer software to see how his job description text scores using today’s best technology. Ongig’s Text Analyzer is… Read more »

Caution: Avoid These 3 “Exclusionary” Personal Pronoun Mistakes in Job Descriptions

Posted by & filed under Writing Job Descriptions.

Using the wrong personal pronoun (he, she, his, her, etc.) can turn off groups of candidates. Here are 3 examples of personal pronouns NOT to use along with synonyms I recommend. Personal Pronoun/Job Description Tip #1: Don’t  Refer to Candidate as “He” Check out this first job ad below. In the second paragraph it reads:… Read more »