Jobs2Web (now known as SuccessFactors RMK) was a pioneer in managing your recruiting presence online. If you were lucky enough to work with the Minnetonka, MN-based startup in the late 2000’s you likely had a very personal experience. When you needed something done, you had someone to lean on. You could do innovative things (e.g. recruiting… Read more »
Our hats are off to Red Bull Global Talent Head Adam Yearsley and his team on their outstanding approach to job descriptions. Red Bull clearly gets branding, including at the job ad level. They still input their jobs through an ATS (Taleo), but they’ve added an interstitial design layer with media to make every job… Read more »
Do you use Taleo? If you do, your job descriptions on a phone probably look like the old “help-wanted” ads your parents once used to find jobs…but even worse-looking because they have to fit on a tiny screen! This is no knock on Taleo — it was designed to track, not attract candidates. Taleo has… Read more »
Many of you are beginning to hire in India and the job boards/aggregators there might be new to you. If so, you may want to look at the 14 sites below — they were the leading sources of application clicks to Ongig clients over the period of May 1 through June 22nd. Much of the traffic… Read more »
Online job descriptions are one of the few Web pages whose primary design has not changed since they first appeared on Online Career Center, Monster and DICE in the early ’90s. Job descriptions continue to look like little more than old print help-wanted ads pasted online. What happens to candidate engagement when you add a… Read more »
Recruiters often wonder about the best job boards to work with. We thought we’d look at four leading job boards and see where their search traffic was trending (courtesy of Google Trends). You can click the image to refine the search more. The trendline shows: Indeed eclipsed Monster in late 2011 to be the most… Read more »
I look at a lot of careers pages and wanted to pass along seven ideas I ran across lately that might help you move the needle on driving candidate experience. 1) Use a Headline Qualcomm grabs your attention with a simple and eye-grabbing headline: “Get Your Mobile On”. Reason this is important: Copywriting is key… Read more »
We’ve been playing around with Google Trends lately — check out the trend of search traffic volume to the 3 major social networks and the word “recruiting” over the last 5 years. Facebook gets the highest search volume (18% higher than Twitter and more than triple LinkedIn), though it’s fairly flat over the last 12… Read more »
I like trends, and the recruiting trend of things going more granular is one I’ve been thinking about lately. By “granular”, I’m talking about things getting chunked down to smaller, more particular items…think grains of sand on a beach versus the beach itself. The Internet is causing all this of course…I know, no big… Read more »
I grew up in New York in the ’70s and ’80s and there was a famous public service ad that ran many nights with the eerie message: “It’s 10pm, do you know where your children are?” I’ve been reminded of that ad lately as I look at job descriptions these days and wonder if employers/recruiters… Read more »
We had a really bad experience with an agency recruiter the other day. It started with a cold-call and a resume to me. The recruiter caught my attention with his subject line (implying that he and I had some previous relationship) — it worked. I opened this email: …the candidate that the recruiter sent over… Read more »
Good to see Craigslist finally emphasizing visual job descriptions. Why should you care? Don’t you think Rocket Lawyer below is crushing Switchfly and Intrax in terms of click-throughs on their Senior Web Developer ad on Craigslist below (location aside)? “Contrast” = Good “CRAP” I do. The reason is that it leverages “contrast”, one of… Read more »
Jason, Kevin and I are very psyched, and relieved, to have finished our “Unicorn Designer” search (welcome aboard, Max as employee #4!). This Unicorn search didn’t start off easy: our first real screened candidate walked out out of our offices in the middle of our Topgrading interview — I had never seen that before. And… Read more »
If the mobile traffic to your job pages is like Ongig’s or our clients, you’re seeing about 15% to 25% of your users using a smart phone or tablet. And that % is about double what it was last year. But the smaller screens mean that you’re going to have adjust the design of your… Read more »
We were psyched when Jobvite yesterday released the stat that 56.63% of people spend less than 10 seconds when they visit a Careers page. “Less than ten seconds!” Wow. What a lost opportunity. We decided to look at the stats of our clients (the ones we fully tracked through Google Analytics like Yelp, O’Neill Sports… Read more »
