When you write a job description, you are not just writing it for the candidate, you are also writing it for Google, Bing, Indeed, and any other search engine out there. That’s why you need the right SEO tips to make sure your JDs get seen. Writing for search engines is one of the key… Read more »
Posts Tagged:Schema.org
Google Will Now Penalize You If Your Closed Jobs are Open
Are your public job postings that are no longer open still actually open? It pays to make sure. Too many job seekers are getting job search results for jobs that are no longer open, causing Google to take action. Google will now penalize you in Google search results if any job postings are no longer open…. Read more »
How To Get Your Job Postings on Google For Jobs
Schema markup has become a major, yet underused, SEO tactic for recruiting. Optimizing your job pages for SEO can cause a leap in applications from Google, Bing and others. What is Schema? It’s a way for search engines to more easily read, analyze and classify your job postings. Your job postings should have schema markup… Read more »
My Candid Chat with Tim Sackett About Your “Talent Acquisition Stack”
Last Friday I chatted with the always-colorful talent acquisition analyst Tim Sackett. He had sent me a PDF of his “Talent Stack” (software for ATS’s, recruitment marketing and recruitment operations). Tim’s got a new book coming out and he’s thinking hard about talent acquisition software. I like Tim because he calls ’em like he sees… Read more »
5 Signs Your Applicant Tracking System Is Killing Your Recruiting
Believe it or not applicant tracking systems can hurt your potential for attracting and recruiting. Here are 5 signs: 1. The “Back” Button Doesn’t Work on Your ATS While performing a job search if you want to go back and press the “back” button you will get an error page like the one below. We’ve seen this… Read more »
Boost Free Google Traffic 40% in One Month Through Schema.org
If you use an applicant tracking system to generate your job descriptions, chances are that you’re leaving a bunch of Google and other search traffic on the table because you’re neglecting to adhere to Schema.org. One client of ours saw an increase in Google traffic of 45% in the very first month they began adhering… Read more »
