You’ve heard about the importance of Candidate Experience and Employment Branding. The question is…what are you doing to evaluate how your careers site is performing on these topics. In sales, it’s been said that 70% of prospects have already made their decision before talking to a human being about making the purchase. You should think… Read more »
Do you use Taleo? If you do, your job descriptions on a phone probably look like the old “help-wanted” ads your parents once used to find jobs…but even worse-looking because they have to fit on a tiny screen! This is no knock on Taleo — it was designed to track, not attract candidates. Taleo has… Read more »
Many of you are beginning to hire in India and the job boards/aggregators there might be new to you. If so, you may want to look at the 14 sites below — they were the leading sources of application clicks to Ongig clients over the period of May 1 through June 22nd. Much of the traffic… Read more »
Job aggregation is a rapidly growing business, and it’s only going to accelerate. Glassdoor, Indeed, and Simply Hired have been at the forefront of aggregating jobs for several years. In fact, Indeed recently announced that they’ve surpassed the 140 million unique visitors mark per month. This is a 40% increase over their traffic from one… Read more »
You’ve spent thousands of dollars, and hundreds of hours, on your new careers site. You also spend thousands of dollars paying to advertise your jobs on sites like LinkedIn. The problem is that this is not a unified strategy. An example comes from SurveyMonkey. They are a Jobvite user, and a company we greatly admire…. Read more »
Your company has spent thousands of dollars building an awesome careers site. The result being a beautiful front page featuring videos, pictures, social streams, and employee testimonials. The catch is that this is not the first impression for the majority of your candidates. Over 50% of candidates will come to your careers site from job… Read more »
Online job descriptions are one of the few Web pages whose primary design has not changed since they first appeared on Online Career Center, Monster and DICE in the early ’90s. Job descriptions continue to look like little more than old print help-wanted ads pasted online. What happens to candidate engagement when you add a… Read more »
Are recruiters ready for real-time engagement? Phrases like “Candidate Engagement” and “Candidate Experience” are plentiful in today’s world of recruiting. For recruiters striving for engagement, the technology is available right now to put your plan into action. Last week we placed Olark live chat on every careers site and job description we power. The initial… Read more »
ERE’s 2014 Recruiting Conference took place in San Diego, California on April 23rd & 24th. Thought leaders from across the globe gathered to share and learn best practices and trends in the field. Below are some of the top tweets we picked out. These tweets speak to trends, ideas, and opinions on the current state… Read more »
The buzz in recruiting over the last few years has been centered on mobile. Certainly it’s true that mobile is on the rise, and businesses should be preparing for that. However, Talent Leaders still want to keep track of every method a candidate may use to view their job descriptions online. Talent Leaders can use this… Read more »
Recruiters often wonder about the best job boards to work with. We thought we’d look at four leading job boards and see where their search traffic was trending (courtesy of Google Trends). You can click the image to refine the search more. The trendline shows: Indeed eclipsed Monster in late 2011 to be the most… Read more »
I recently had the opportunity to connect with Erin Osterhaus of Software Advice. Her company does an outstanding job of identifying trends in HR Technology. When you’re making critical buying decisions regarding recruiting tools, Software Advice is a great resource for expertise. Whenever I’m able to get a few minutes with experts like Erin, I want… Read more »
I look at a lot of careers pages and wanted to pass along seven ideas I ran across lately that might help you move the needle on driving candidate experience. 1) Use a Headline Qualcomm grabs your attention with a simple and eye-grabbing headline: “Get Your Mobile On”. Reason this is important: Copywriting is key… Read more »
Last week we wrote about the 5 basic metrics for your careers site. The article was inspired by two talent leaders we talked to who are using Google Analytics to better understand their careers site and candidate experience. As a follow up, we invited these two talent leaders to share more about how they got started… Read more »
Being a recruiting nerd, I was excited when two separate talent leaders told me last week that they spend several hours each month in Google Analytics. During hundreds of conversations with talent leaders over the last two years, this has been a rarity. To have two in one week was refreshing. Refreshing because Google Analytics… Read more »
