For all of the energy and resources being poured into Employer Branding, one major pain point still remains: job descriptions. Job descriptions are easy to pick on, and for good reason. Most of them are text-riddled, mis-formatted, non-mobile friendly web pages that you wouldn’t send to your best friend. It’s not like most companies don’t… Read more »
Posts Tagged:Video
How To Make Low-Cost Recruiting Videos That Drive Your Employer Brand
If you’ve read the book Blue Ocean Strategy, you know that the authors outlined ways to create uncontested market space and make the competition irrelevant. Apply that to recruiting, and video has been one of the tools highly discussed in setting a company apart with candidates. The challenge is that video may seem difficult to… Read more »
Kixeye Ridicules Rivals Zynga, EA & Kabam In This Profanity-Laced Recruiting Video
In case you missed it, San Francisco gaming company Kixeye put their stake in the ground this week with an explosive video mocking their rival — it’s probably the fastest growing recruiting video we’ve seen. THe video is from the perspective of a job applicant on an interview with what appears to be Zynga (who… Read more »
How To Make A Video Job Posting In 15 Minutes
I believe that video will be standard in job postings within the next 5 years. Call me crazy, but technology is easy to use and video gives you such a tremendous advantage. Active and passive job seekers network through referrals first. What do they do after that? Most people in San Francisco tell me Linkedin,… Read more »
