Spread the love

If you’re serious about diversity, it helps to have a dedicated diversity page.

Here are 3 company diversity pages that impress us:

Apple Company Diversity Page

How killer is Apple? I know: a bunch of us are fanboys (and fangirls!), but Apple comes right out with a sweet-looking diversity page with hard data on their diversity hiring. They admit they have a ways to go — Ggood for you, Apple! Some highlights:

  • Diversity Data — It starts with the data. Sharing it publicly shows transparency. Good candidates love this!
  • Hero Media — Great full-screen pics of employees talking about diversity
  • The Diversity Chief — If you’ve got a diversity chief, make sure to mention her front and center. A quote helps
Apple Company Diversity Page

 

 

Google Company Diversity Page

  • CEO Quote — If diversity really matters, the CEO should be involved, right? They lead with a quote from their CEO
  • Breaking Down Diversity — They have a nice breakdown of how they see the different pieces of diversity (hiring inclusion, education, communities). This shows more thought that the average employer
  • Data — Candidates love this (even if the #s need improvement)
  • Social Proof — They have 3 magazines discussing Google’s commitment to diversity
 Google Company Diversity Page

 

Accenture Company Diversity Page

  • Good Headline — The page doesn’t look like brochure-ware (good!) and it leads off with a headline that looks like something out of a magazine. That’s good copyrwriting/marketing
  • Social Proof — They show through the tweet thumbnails that the employees are really behind this diversity
  • CEO Quote — Again, it starts at the top

 

Accenture Company Diversity Page

 

If diversity recruiting is important to you, check out Ongig’s new gender-neutralizer. Our software analyzes your job descriptions and our copywriting team gives them a monumental upgrade. We have more than tripled the hiring of women and ethnicities for Fortune 100 companies through Ongig’s job description rewriting solution. It’s truly magical.

 

 

by in Diversity Recruiting