Co-Founder and CEO at Ongig
I am a 3-time CEO, author and proud father of my preemie baby Maverick! We created Ongig to transform your job descriptions to boost quality candidates and diversity. Ongig supercharges your job pages through video, images, chat, social sharing, microsite creation and much more. Jobs can be more easily found through Artificial Intelligence-based job search and all pages are Mobile and SEO- optimized. Ongig also analyzes the text of your JDs and our pro copywriting team will rewrite your job descriptions. Early clients of Ongig include Salesforce, Yelp, GoDaddy, Verizon, Intel & Autodesk. Request a demo if you'd like to chat about partnering!
Latest posts by Rob Kelly (see all)
- Top 20+ Diversity Equity Inclusion Titles (with Descriptions) 2024 - October 18, 2024
- A List of Common Offensive (Exclusionary) Words Used in Job Descriptions (2024) - October 18, 2024
- Action Verbs for Job Descriptions: A Comprehensive List for 2024 - October 14, 2024
If you’re serious about diversity, it helps to have a dedicated diversity page.
Here are 3 company diversity pages that impress us:
Apple Company Diversity Page
How killer is Apple? I know: a bunch of us are fanboys (and fangirls!), but Apple comes right out with a sweet-looking diversity page with hard data on their diversity hiring. They admit they have a ways to go — Ggood for you, Apple! Some highlights:
- Diversity Data — It starts with the data. Sharing it publicly shows transparency. Good candidates love this!
- Hero Media — Great full-screen pics of employees talking about diversity
- The Diversity Chief — If you’ve got a diversity chief, make sure to mention her front and center. A quote helps
Google Company Diversity Page
- CEO Quote — If diversity really matters, the CEO should be involved, right? They lead with a quote from their CEO
- Breaking Down Diversity — They have a nice breakdown of how they see the different pieces of diversity (hiring inclusion, education, communities). This shows more thought that the average employer
- Data — Candidates love this (even if the #s need improvement)
- Social Proof — They have 3 magazines discussing Google’s commitment to diversity
Accenture Company Diversity Page
- Good Headline — The page doesn’t look like brochure-ware (good!) and it leads off with a headline that looks like something out of a magazine. That’s good copyrwriting/marketing
- Social Proof — They show through the tweet thumbnails that the employees are really behind this diversity
- CEO Quote — Again, it starts at the top
If diversity recruiting is important to you, check out Ongig’s new gender-neutralizer. Our software analyzes your job descriptions and our copywriting team gives them a monumental upgrade. We have more than tripled the hiring of women and ethnicities for Fortune 100 companies through Ongig’s job description rewriting solution. It’s truly magical.
