- GEICO Goes Local With Location-Based Microsites - February 9, 2015
- Talent Management Starts With Employer Branding - January 26, 2015
- 5 Ways HR Executives Can Boost Employee Retention - January 12, 2015
In case you missed it, we spent New Year’s Eve tweeting 11 data points we discovered about online recruiting from our platform in 2013. Nothing here is based on opinion, it’s based on the data we’ve pulled directly out of our platform for the previous year.
Cheers to a prosperous 2014, and follow us on Twitter for more nuggets of online recruiting data throughout the year!
1. LinkedIn isn’t sticky with candidates on mobile
In 2013: Only 104 of 7,439 visits (1.4%) to Ongig-powered job pages from #LinkedIn shares were from a mobile device. http://t.co/cbCUE2zcRM
— Ongig (@ongig) December 31, 2013
2. Facebook is super sticky with candidates on mobile
In 2013: 2,083 of 5,482 visits (38%) to Ongig-powered job pages from #Facebook shares were from a mobile device. http://t.co/cbCUE2zcRM #HR
— Ongig (@ongig) December 31, 2013
3. 1 in 10 visitors to your careers site may click apply
In 2013: An average of 9% of job page visitors clicked apply on Ongig-powered careers sites. #EmployerBranding #HRTech
— Ongig (@ongig) December 31, 2013
4. The most viral job ad on the internet had 472 shares
In 2013: At 472 shares, this @yelpcareers job page was the most shared job on the internet. http://t.co/p5CVpUrRNL #EmployerBranding #HR
— Ongig (@ongig) December 31, 2013
5. Google SEO may surprise you with application volume
In 2013: Google #SEO accounted for as high as 33% of clicks on apply on Ongig-powered job pages. http://t.co/pQDtmhoXI1 #EmployerBranding
— Ongig (@ongig) December 31, 2013
6. Indeed brings you applications with consistency
In 2013: 11% of unique visitors from Indeed clicked apply on Ongig-powered job pages across the web. #EmployerBranding #HRTech
— Ongig (@ongig) December 31, 2013
7. YouTube is a dead end for your recruiting videos
In 2013: Only 1.4% of visits to our YouTube page clicked on Ongig-powered job pages. Even w/prominent links. http://t.co/t179le4JdG #HRTech
— Ongig (@ongig) January 1, 2014
8. Look at HKJobs & Jobstreet for applications in APAC
In 2013: @jobstreet & @hkjobs are the job boards that produced the most clicks on apply for #APAC job pages powered by Ongig. #EmployerBrand
— Ongig (@ongig) December 31, 2013
9. LinkedIn, Facebook, and Twitter should be used uniquely
In 2013: We learned that #LinkedIn = sourcing, #Facebook = branding, and #Twitter = conversation. http://t.co/cbCUE2zcRM #EmployerBranding
— Ongig (@ongig) December 31, 2013
10. Videos on a job page are increasingly valuable
In 2013: 33% of visitors to Ongig-powered job pages clicked play when a video was on the page. http://t.co/hDKuhD6mh4 #EmployerBranding
— Ongig (@ongig) December 31, 2013
11. Employer Branding is growing in popularity
In 2013: Our #1 most read blog article. "Three Tips To Start With Employer Branding" http://t.co/5trqCVQpUt #EmployerBranding #HR
— Ongig (@ongig) January 1, 2014