20 Examples of Employers Dropping College Degree Requirements [and Why]

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Google does it. So do Apple, IBM, Tesla, UPS, and many more. What do these companies have in common? They’re all removing the requirement of a college degree from their job descriptions. According to some leaders, business leaders, millions of jobs requiring a 4-year degree can be done without that level of education. Former IBM… Read more »

3 Easy Tips to Use Microsoft Word’s Readability Feature

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Did you know you can test for readability in Microsoft Word? It’s one of the hidden features of the software. Here are 3 tips on using it. Plus, when we recommend not to. Tip 1: How to find the Microsoft Word Readability feature How can you find (and turn on) the readability feature on Microsoft… Read more »

10 Examples of KSAs to use in Job Postings [+ a free template]

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600+ people a month search “KSA examples” on Google. So I felt compelled to share some examples and shed some light on what KSA means. In this post, you’ll find: A definition of a KSA – the acronym widely used for Knowledge, Skills, Abilities 10 KSA examples from different sectors The difference between “Knowledge, Skills, Abilities”… Read more »

What is a Job Family?

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What is a job family? Why is it important? And what separates it from a job function? Let’s dive in for some answers.  Job Family Definition A job family includes roles with similar education, skills, training, or experience. So, what is the difference between job function and job family? A job family is a group of… Read more »

Skills vs Competencies…are they the same?

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Skills vs competencies…what’s the difference? Are they the same? Which should you use in your job postings? In this blog, we’ll dig in for answers.   Skills vs Competencies Skills refer to an employee’s learned activities (through training or experience) related to a role.  Competencies are skills (combined with abilities and knowledge) that help an employee… Read more »

What is a Job Function?

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What is a job function? Sounds obvious…or is it? How is job function different than job family, job title, or job role. Let’s dig in. Job function meaning What is job function? The purpose of a job function in a job posting is to give a complete description of the primary responsibilities the employee will… Read more »

5 Examples of a Social Media Influencer Job Description [+ Popular Job Titles]

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If you’re searching for an influencer marketing job description or (top influencer titles), I can help. In this post, you’ll find: 1 FREE social media influencer job description template (just copy & paste!) 4 examples of other influencer-related job descriptions (managers, VPs, & more) 30 of the most-searched influencer job titles (by candidates & employers)… Read more »

“Needs”-Based Job Ads Outperform “Skills” Job Ads by 14%

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I love job ads. I just found a study on them that I feel silly for missing. Sorry! It shows that speaking to a candidate’s needs in a job ad gets you 13.6% more applicants than focusing on the skills your job requires. In other words, focusing on THEM beats focusing on YOU. Not only… Read more »

10 of the Best Job Descriptions in 2018

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Note: Here is the updated post for best job descriptions of 2019. ——————————————————————————————————————————————————— Here’s a shout-out to 10 of the best job descriptions for 2018. They grab the candidate’s attention and engage them. Note: Check out our free Job Descriptions Guide — it tells you everything we know about JDs, job ads and the like! For… Read more »

Use A.I.-based “Recommended Jobs” to Capture the 80% of Candidates that Get Away

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Only 20% of candidates click apply on your job postings (see the “Hiring Funnel” section of this ERE article. for the full funnel). So what about the other 80% who did not apply? How many great candidates simply “got away”? One reason the 80% don’t apply is that you didn’t show the right job to them…. Read more »

The 8 Key Stakeholders in a Job Description Rewriting Project

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A head of Talent Acquisition asked me the other day:  “Who are the key stakeholders that need to be involved when rewriting job descriptions?” Here’s a quick-and-dirty list that might help you: 1)The Head of TA The head of TA should typically oversee this. If you’re lucky enough to have a head of recruitment marketing… Read more »

3 Examples of “Mini Career Site” Job Descriptions

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Audra Knight recently recommended you treat your job description like a “mini career site“.  For many employers, more candidates will land on your job pages before they see your front door career page, because they are coming from sources like job boards or LinkedIn. And if they don’t like what they see on your job… Read more »

8 Ways to Create “Dynamic Job Descriptions”

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Most job descriptions are text-only and static. We all know that. So, how do you make a job description dynamic? Here are 8 ideas: 1) Branding (Header/Footer & Color Scheme) You might start with the simplest move: adding your branding. The branding items to include on your job descriptions include your: Header and footer (I’d… Read more »

Awesome Interview with “Employment Brand Boundary Breaker”

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Wow, I just listened to this podcast interview of the self-proclaimed “Employment Brand Boundary Breaker” Audra Knight (her real title is Recruitment Operations Manager for Tenable Network Security). And a shout-out to TA/Innovation consultant Matt Alder of the Recruiting Future Podcast who interviewed her — I enjoyed your interview style and am now checking out your other… Read more »

Big Employers Using Maps on Their Job Descriptions

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Job descriptions are evolving and turning into a one-stop shop for candidates; giving them as much information as possible to make the decision to apply or not. A key aspect of any job description/opening is location. We’re not talking about listing the city and state in the job req title, but actually providing a map… Read more »