Where should your “About Us” section go in a job posting? The start? The middle? The end? If you guessed the start, you’re not alone, but you might be in for a surprise about its effectiveness. An informal survey of job postings on Indeed, Glassdoor, and Google for Jobs shows that 53.8% of employers start… Read more »
Posts Tagged:Employer Branding
7 Mistakes Your Job Search Page Might Make in 2024
Your company career site job search page is a vital component of the candidate experience. However, many job search pages make some common mistakes. I ran across one employer recently, Ideal Industries, whose job search page had 5 things they could fix to improve candidate experience (and increase pipeline/traffic). I don’t mean to pick on Ideal Industries. They… Read more »
18 Helpful Employer Branding Strategies for Job Descriptions
Today I’m going to show you a VERY effective list of employer branding strategies for your job descriptions. In fact, you’ll find 30+ strategies, tips, and examples in this post. So if you’re looking to build powerful, converting job postings you’ll really enjoy this list. Employer Branding Strategies on Job Descriptions vs Company Career Page… Read more »
How to Boost Your Glassdoor Ratings: 8 Free Ways
Not happy with your ratings on Glassdoor? We’re here to show you how to boost your Glassdoor ratings. First off: don’t worry many employers are not. But your Glassdoor rating has become a number that affects your hiring. For instance, Appcast recently confirmed that higher Glassdoor ratings increased apply rates for job ads. The average Glassdoor… Read more »
The Ultimate List of Job Description Best Practices
There are many elements involved in attracting the best candidates to your open roles. But an experienced HR pro knows that it all starts with job descriptions. The way you structure, brand, market, and write your job description has a big impact on your hiring strategy, and helps you attract the right candidates. That’s why… Read more »
Polish Startup Offers a Tenerife “Workation” as a New Job Perk
PhotoAiD, a Polish startup, opened an office in Tenerife in the summer of 2022. Now, all its employees can make their “workation” dreams come true with no accommodation expenses. The result? High employee satisfaction and low turnover rates proved the success of this experimental project. What is a Workation? Workation is a new trend that… Read more »
The Ultimate List of 40 Job Description Tools
Inclusive, well-written job ads are your first step to attracting top candidates. But writing them is challenging, especially if you write them at scale. I’ve compiled a list of the best job description tools to help you stay on track. I organized the list into 2 tables (in alphabetical order) for easier reading. Job Description… Read more »
Diversity and Inclusion Manager: The Rising Role
The Diversity and Inclusion Manager role has been rising since 2022, according to Linkedin, and at the start of 2023. Why? Most organizations realize the importance of a diverse workforce. A Diversity and Inclusion Manager helps organizations achieve their goals for creating inclusive workplaces. In this post, you’ll find: The answer to “Who is a… Read more »
10+ Top Employer Branding Podcasts
If you want to brush up on all things “EB,” here are 10+ employer branding podcasts from HR pros. These podcasts will give you an edge in using employer branding to attract top talent. The Employer Branding Podcast Join Jorgen Sundberg for this employer branding podcast filled with practical tips for talent attraction and branding… Read more »
4 Examples of Employer Branding Solutions
Creating solid employer branding (EB) is essential. Why? “95% of candidates identify a company’s reputation as a key consideration when exploring new career opportunities” (source: KRG) Here are 4 employer branding solutions to set you up for success. Plus 4 successful EB examples for inspiration. Let’s get started. 1. Ongig – For Effective and Inclusive… Read more »
Why Employee Benefits are Important for Employer Branding
This article digs into why employee benefits are important for attracting and retaining talent — more specifically related to employer branding. But first, here’s a quick definition of employer branding. What is employer branding? Employer branding (EB) is your reputation with your current employees (and the general public), especially job seekers. Your employer branding affects… Read more »
3 Tips for Post-Pandemic Employer Branding
The COVID-19 pandemic has had a major impact on the business world. About 30% of employees have reported that their work and private life had worsened, prompting business leaders to focus more on talent retention. Businesses are now struggling to find (and retain) talent. While many factors in the “new normal” influence employee acquisition and… Read more »
5 Great Employer Branding Tools
95% percent of job seekers say an employer’s reputation impacts their decision to apply (or not). Employer branding tools help you create an impactful image. And keep track of your success. I found 5 tools you might want to try. Before we dive in, here’s why “employer branding” is so important. The value of employer… Read more »
10 Employee Value Proposition Examples [+4 tips to create your own]
Creating a solid employee value proposition (EVP) is a big part of attracting top talent and keeping them on board. In this article we will answer the questions: And, I found 10 employee value proposition examples from top brands. What is an employee value proposition? To create an employee value proposition model in your company,… Read more »
The Top 100 HR and Recruitment Blogs [by Organic Traffic]
There are a ton of great HR/Recruitment blogs. But which ones get the most traction? We’ve compiled a list of the top 100+ HR blogs by organic traffic they receive via Google and search engines (see Methodology below). To give you a sense of their content, we include the top 3 blog posts (by organic… Read more »
