Company career sites keep getting better and better. Finding new ways to attract and engage job seekers once they hit your careers site is getting harder.
Here are 5 company career site features to help get your creative juices flowing:
1. Diversity Pie Chart
If you’re serious about diversity, why not show your data. Pandora and Apple are leading the pack.
Here’s Apple’s diversity data from their Careers site. Notice how the numbers are far from perfect. But candidates know the old adage “that which is measured is improved.”
Translation: candidates know Apple is serious about diversity.
2. “Meet Our Community of Experts”
Highlighting the main types of jobs with authentic pics really stands out. Candidates are very likely to imagine themselves in one of the 9 groups listed by ICF below:
3. The Perfect Candidate
Surprisingly few companies describe their perfect candidate. Don’t be afraid to describe who you want to hire.
4. Cool Messages in HTML Code of Career Site
Hiring tech folks? Some technical candidates will look at your HTML code and Tenable stands out for including their name and logo in HTML.
5. Internal Communities of Interest
Ultimate Software shows employee groups with names like Pride/LGBT, Women in Leadership, and UltiVets.