Hyatt Utilizes Recruitment Videos On Job Descriptions

Posted by & filed under Recruiting Videos, Video Job Descriptions.

Hyatt is using position-specific recruitment videos on job descriptions for key roles (see below). Recruitment videos on job pages is a great strategy for prioritized/key role job openings as we discussed in this article: video job descriptions engage the candidate and increase time on page. These videos aren’t limited by a long list of duties and… Read more »

Delta Air Lines Boosts Quality through Video Job Previews

Posted by & filed under Video Job Descriptions.

Do you have too many candidates for certain positions? Check out what Delta Air Lines is doing — they are using video job previews for their 12 categories of job descriptions to help candidates self-select out of applying. Here’s an example of the video they use for their Flight Attendant jobs: And here’s an example… Read more »

Fast-Growing Drybar Launches Video Job Descriptions

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The hot retailer Drybar (whose focus is hair “blowouts”) is the latest business leader to recruit through video job descriptions. Here’s the video that’s now appearing on every job description:   And below is an example of the full video job description: The video shows one team at their West Hollywood location. Key points the video hits… Read more »

Nationwide Increases Quality of Hire through “Realistic Job Preview”

Posted by & filed under Video Job Descriptions.

Nationwide Insurance has one of the most creative ways to reduce employee turnover that I’ve seen in a while. Many call it a “realistic job preview” and they’re leveraging it for the customer service role at their call centers. What is a realistic job preview? It’s any device (automated or manual) that helps provide candidates a preview of their… Read more »

Comcast Launches Video “Job Trailers” in Their Job Descriptions

Posted by & filed under Video Job Descriptions.

Props to Comcast! They seem to be going “all in” on video job descriptions (or job trailers as they call them). Their new format at jobs.comcast.com consists of 3 tabs: 1. Job Description — The text of the job description like this one:   2.  The “Job Trailer” — This is a video of what… Read more »

Improve Your Recruiting with Video Job Descriptions

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The video job description platform Ongig did a study on video job descriptions in 2014 and found that Video Job Ads Get 487% Pop Over Text Job Ads. Recently in February 2016, Recruiter.com did an article on video recruitment called Press Play on Your Video Recruitment Efforts where they conducted a similar study on video job description engagement… Read more »

Autodesk Puts Video Interview of Hiring Manager in Job Description

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Nice work, Autodesk, for putting their hiring manager in a video on their job description for Director of AutoCAD Verticals Product Line. The hiring manager is VP of AutoCad Products at Autodesk Amy Bunszel (an 11 year Autodesk veteran) and she answers questions from Andrew Levy, Autodesk’s Social Media & Talent Brand Manager. Ongig shares Autodesk’s… Read more »

Video Job Descriptions Get 487% Pop Over Text Job Descriptions

Posted by & filed under Job Ad, Video Job Descriptions.

Online job descriptions are one of the few Web pages whose primary design has not changed since they first appeared on Online Career Center, Monster and DICE in the early ’90s. Job descriptions continue to look like little more than old print help-wanted ads pasted online. What happens to candidate engagement when you add a… Read more »