The Top 100 Employer Brands Searched for By Candidates [2019]

Posted by & filed under Employer Branding.

Who are the top employer brands? There’s plenty of great employer brand research out there (see Comparably, Glassdoor, Universum and WilsonHCG). One other measurement is how often candidates search for your company. We took data from our favorite SEO Tool ahrefs to find out which companies candidates search for the most. Methodology & Disclaimers: Our methodology is simple though… Read more »

The 16 Best Sales Job Titles [Ranked by Search Volume]

Posted by & filed under Job Titles.

What are the best job titles for sales and business development? If you want more traffic to your job postings, one way to answer that is to look at which sales job titles candidates search for. The differences can be dramatic. For example, the title “Sales Representative” gets 4X the search traffic of “Sales Rep”…. Read more »

5 Examples of Affirmative Action Plan Statements

Posted by & filed under Diversity and Inclusion.

Some of you need to have affirmative action plans, according to the Executive Order 11246 Title 41 Affirmative Action Requirements. As part of this, you publish what’s called an affirmative action statement  (or “affirmative action policy statement”) Below are 5 samples of affirmative action statements. You might also check out SHRM’s “Affirmative Action: Statement of Affirmative… Read more »

10 Examples of Awesome Inclusion Statements

Posted by & filed under Diversity and Inclusion.

Inclusion Statements appear on web pages, within job postings and, sometimes, in bigger reports (see PepsiCo below). They have become vital copy to attract the best talent. After all, the best talent values inclusivity. Here are 10 examples of Inclusion Statements I hope you draw inspiration from: 10 Inclusion Statement Examples   IBM IBM’s web… Read more »

15 Examples of an Awesome “About Us” Statement

Posted by & filed under Job Ads.

An About Us statement is a critical piece job posting or web site. Like any content on your job pages, it’s an opportunity to sell the candidate! After reviewing thousands of About Us statements through our Text Analyzer job description software, I want to share a few things in this article: What content to consider… Read more »

How and Why to Attract Former Felons in Your Job Postings

Posted by & filed under Job Ads.

With unemployment in the U.S. at the lowest rate (3.9%) in 19 years, companies like Apple, Boeing, McDonalds and Delta Airlines are hiring former felons. New York Governor Andrew Cuomo describes this massive talent pool: “70 million Americans have a criminal record—that’s 1 in 3 adults. There are currently 2.3 million people behind bars in this… Read more »