If you use an applicant tracking system to generate your job descriptions, chances are that you’re leaving a bunch of Google and other search traffic on the table because you’re neglecting to adhere to Schema.org. One client of ours saw an increase in Google traffic of 45% in the very first month they began adhering… Read more »
I look at hundreds of job descriptions every week and I think the JDs by Assurant insurance (example below) are some of the better ones powered by Taleo’s applicant tracking system that I’ve seen in a while. From the HTML it looks like they used an agency (TMP) to do this with an iFrame that allows them… Read more »
You’ve likely heard that job candidates should be considered the buyer with you the employer being the seller. And if you want your candidates to “buy” you need the right calls-to-action at the job description level. And it’s more than just the Apply button. Here are the 5 CTAs (calls to action) we find to most effectively… Read more »
If you haven’t run your job descriptions through Google’s Mobile-Friendly Test, you should definitely give it a whirl. If your JDs don’t pass the Google Mobile-Friendly test, Google will send you less traffic. To see if you pass, all you do is go to the Google Developers Mobile Friendly Test page and type in the URL… Read more »
2020 Editor’s NOTE — We have the updated version for 2020 here: Top Applicant Tracking Systems (ATS Software) in 2020 Enjoy! — Rob ———————- Ongig first began reporting on top applicant tracking systems in September 2014 and after 30,000 people read one post on it, we decided to update it for 2016. Our goal for this one is that 100,000 of you read… Read more »
We took a look at a bunch of company career pages over the past couple of days and there were a few that stuck out and caught our attention. Based on images, design, and copy. Comcast (@ComcastCareers) Comcast emphasizes images on their career page. These images contain employees and the workplace, giving potential candidates a feel of the… Read more »
I’ve really enjoyed getting to know Scott Birkhead recently. In addition to his role as Director Talent Acquisition at Korn/Ferry Futurestep, he has run his own career coaching business, is an enthusiastic student of direct marketing gurus like Perry Marshall and Dan Kennedy and is a job ad guru. We got to talking about how… Read more »
Writing job descriptions may be the single most important thing you do to attract quality talent. I recommend you use the 7 steps/sections below when writing your job descriptions. I’ve also included 20 examples of how leading employers create their job descriptions. Note: If you’re looking for an automated way to write/rewrite job descriptions, check out Ongig’s new Text Analyzer… Read more »
It is inspiring that Uber’s first hire was through a contrarian job description on Twitter by co-founder Travis Kalanick — with a super-fast reply from a then-stranger.. Here’s the job post from 6 years ago: A guy named Ryan Graves replied 3 minutes later (below) and got the job — Ryan is now head of Uber’s Global Operations. Uber… Read more »
I first heard of the Irvine Company from Kim Feistel of Arbonne (the “Mercedes of Beauty”) — she pointed out that Irvine is run by “The Other Donald” as in Donald Bren who at a $15 billion net worth is 3X richer than Donald Trump (see this Forbes profile for more). When I checked out Irvine’s talent acquisition strategy,… Read more »
I caught up with talent acquisition pro Tom Wadlington the other day — Tom has some great experience including VMware, Liberty Mutual, Akamai and PriceWaterhouse. I asked him a few questions on talent acquisition strategy and recruitment marketing. Here’s what he had to say: Q: Hi Tom. You were part of the team that took VMware… Read more »
A recent look at a job description for Uber (Counsel, Regulatory LATAM in Mexico City) happened to mention a new milestone: that Uber is now in 350+ cities. A closer look at data from all of Uber’s open job descriptions (there are more than 1,300 these days), courtesy of the Silk data visualization tool, reveals that Uber is likely the largest… Read more »
Slack, a messaging system company that is growing like wildfire, is doing something brilliant in employer branding that centers around Twitter. Their brilliant move first got my attention when I saw this Wall Street Journal ad: The ad is based on this original tweet: It’s recently come to my attention that I’m a little too in love… Read more »
The Pandora acquisition of Rdio for $75 million turned out to be a good day for Lithium Technologies. Note: Technically, Pandora is acquiring the assets of Rdio and Rdio is laying off 100+ people — many of the Rdio product/engineering people are getting employment offers from Pandora. Lithium’s talent acquisition head Britt Ryan was one of… Read more »
Recruiting videos can generate 10’s of thousands to millions of candidate views. While it’s important to have formal/serious videos that articulate employer brand and company culture, it’s also effective to show the more human, down to earth side with humor and fun. Here are a few employers and employees who nailed it with recruitment videos that caught… Read more »
