We all know job descriptions are important. 77.3% of candidates say that JD’s are the most useful content regarding employment with your company (source: Candidate Experience Awards Survey 2014). Ongig often shares stories of our own clients’ modern job descriptions created through the Ongig Employer Branding SaaS. But there are many other excellent job descriptions… Read more »
Posts Tagged:Recruiting Videos
Nice work, Autodesk, for putting their hiring manager in a video on their job description for Director of AutoCAD Verticals Product Line. The hiring manager is VP of AutoCad Products at Autodesk Amy Bunszel (an 11 year Autodesk veteran) and she answers questions from Andrew Levy, Autodesk’s Social Media & Talent Brand Manager. Ongig shares Autodesk’s… Read more »
Online job descriptions are one of the few Web pages whose primary design has not changed since they first appeared on Online Career Center, Monster and DICE in the early ’90s. Job descriptions continue to look like little more than old print help-wanted ads pasted online. What happens to candidate engagement when you add a… Read more »
If you’ve read the book Blue Ocean Strategy, you know that the authors outlined ways to create uncontested market space and make the competition irrelevant. Apply that to recruiting, and video has been one of the tools highly discussed in setting a company apart with candidates. The challenge is that video may seem difficult to… Read more »
We were psyched when Jobvite yesterday released the stat that 56.63% of people spend less than 10 seconds when they visit a Careers page. “Less than ten seconds!” Wow. What a lost opportunity. We decided to look at the stats of our clients (the ones we fully tracked through Google Analytics like Yelp, O’Neill Sports… Read more »
Most Careers pages are boring. As we pointed out last month, some remind you of a visit to the DMV. On the flip side, some employers do an outstanding job of making their Jobs section stand out. Here are 10 solid ideas worth considering. 1) Show Your Hiring Manager Once a candidate knows the industry, role… Read more »
Several of Social Recruiting’s top thought leaders gathered in San Francisco last week at a conference focused on the latest trends in the field. The roster of experts ranged from corporate talent acquisition executives, to entrepreneurs bringing new technology, to specialists in the latest techniques in Social Recruiting. I combed through pages of notes, and… Read more »
Some of you have asked Ongig: “How engaged are job candidates with the next-gen job descriptions you’re building?” One metric we look closely at is “average time on page.” Below are the top 10 job descriptions based on time avg. spent per page (note: all are Ongiggitized jobs).
As the “battle for talent” heats up in 2013, the buzz will be about the hot trends in Social Recruiting: Employer Branding, Mobile Engagement, Social Sharing, Talent Communities, and Recruitment Videos. Talk to your colleagues in Marketing and you’ll hear about a similar focus: Branding, Mobile Engagement, Social Media, Customer Interaction, and Video Advertising. Take… Read more »
No one but Larry and Sergey know the secret sauce in Google’s algorithm, but there are 5 principles to help you “think like Google” that will help your SEO (search engine optimization) for your job description. 1) The URL Should Be In Plain English Let’s start at the top: the URL. The basic rule of… Read more »
[2016 Editor’s NOTE: Ongig (the video job description platform) did an update to this post at Top Facebook Company Career Pages (and Why!) (2016) The traditional recruiting approach is to hire a third party recruiting firm or individual recruiter who writes boring job descriptions, throws “hail mary” listings on job boards and works their network. There is… Read more »
Congrats to Klout on last week’s Big Data Engineer job posting — Klout Chief Scientist Ding Zhou and his hiring team quickly garnered 100+ Facebook Likes for its Big Data Engineer job opportunity, a new record based on our unofficial stats! And those Facebook Likes have generated more than 400 visits from Facebook, which is… Read more »
It is superior to use pictures rather than just words when communicating a message — this is an application of “The Picture Superiority Effect. In this article, I’m gonna co-opt it for us recruiters and call it “The Visual Recruiting Superiority Effect” or “Visual Recruiting” for short. But first, some advertising/design/recruiting 101: The power of an… Read more »
In case you missed it, San Francisco gaming company Kixeye put their stake in the ground this week with an explosive video mocking their rival — it’s probably the fastest growing recruiting video we’ve seen. THe video is from the perspective of a job applicant on an interview with what appears to be Zynga (who… Read more »
Job postings with video icons are viewed 12% more than those without, according to a study by CareerBuilder last month.