Negative Digital Candidate Experience Looks Like This…

Posted by & filed under Employer Branding.

If you ever feel like your job pages or employer branding are sub-par, don’t fret — just have a quick look at this: I came across a major healthcare employer (500+ job openings!) and found 2 shocking things. FYI –Mom and dad taught me not to kick someone when they’re down, so I’m keeping the name of this employer… Read more »

Brookdale’s Amazing New Company Career Site

Posted by & filed under Company Career Site.

The senior living leader Brookdale had redone its company career site and its chock full of inspiration and best practices. The career home page starts strong with an effective image and sub-headline.   Next up: They use a favorite approach of the best career sites: they show the recruiters and provide their email addresses. Remind… Read more »

5 Mistakes Your Job Search Page Might Make to Damage Your Brand

Posted by & filed under Company Career Site.

Your company career site job search page is a vital component of the candidate experience. However, many job search pages make some common mistakes. I ran across one employer recently, Ideal Industries, whose job search page had 5 things they could fix to improve candidate experience (and increase pipeline/traffic). I don’t mean to pick on Ideal Industries: they… Read more »