After the popular Top 50 Applicant Tracking Systems article we shared last month, we thought we’d look at the top 5 ATS’s based on Google search traffic (courtesy of Google Trends). You can click the trend line below to refine the search more (including adding other ATS search terms).
Disclaimer: We at Ongig share this type of content and data about ATS’s because the Ongig Employer Branding SaaS plugs into ATS’s to generate modern job descriptions at scale.
A few insights on the top 5 most searched applicant tracking systems:
#1 Taleo (tied with UltiPro)
Taleo consistently ranked the top searched ATS since 2004 when Google began tracking these types of things. They were neck and neck with Kenexa/Brassring back in 2004/2005 but then dominated until December 2013. In 2014, UltiPro began being a more popular search term tan Taleo for many months. Taleo is now owned by Oracle and Oracle offers other ATS-related products beyond Taleo such as iRecruitment which gets a small amount of search traffic itself.
#1 UltiPro (tied with Taleo)
UltiPro is currently receiving about the same search traffic as Taleo and Google predicts that UltiPro will maintain a higher search volume in 2015. UltiPro parent company Ultimate Software (publicly traded) claims 2,700 customers and is on a run-rate of $400+ million this year.
Ultimate Software has typically focused on employers with 500 employees or more but has recently identified companies with 100 to 500 employees as “the strategic market”.
As mentioned in Top 50 Applicant Tracking Systems article, Jobvite is the dominant provider of applicant tracking systems in the tech industry and has shown steady growth since Google searches began tracking Jobvite in August 2008.
Kenexa (of Kenexa-Brassring) had been the #2 most searched ATS term for most of the last 10 years, but fell behind UltiPro and Jobvite over the last 2 years. Kenexa was bought by IBM in 2012.
iCIMS rounds out the top 5 most searched ATS’s and is often described as strong at candidate experience among the compliance-oriented applicant tracking systems which include Taleo, Kenexa-Brassring, and SAP/SuccessFactors).
Note: The late 2014 and 2015 #s are predictions that Google makes based on previous traffic trends.
Ongig is the first ever Employer Branding SaaS — it allows enterprises to create, distribute and measure interactive job descriptions at scale. American Express, Autodesk, Intel and Yelp are among the early users of the Ongig SaaS.
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