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4 Funny Recruiting Videos that Attracted Candidates

Posted by & filed under Recruiting Videos.

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Recruiting videos can generate 10’s of thousands to millions of candidate views. While it’s important to have formal/serious videos that articulate employer brand and company culture, it’s also effective to show the more human, down to earth side with humor and fun. Here are a few employers and employees who nailed it with recruitment videos that caught… Read more »

Millennials like to travel  -- so highlight every location you have with a video or picture (like Google does).

5 Creative Tips to Recruit Millennials (based on data!)

Posted by & filed under Candidate Engagement.

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Talent Acquisition leaders often ask me how to best attract the 80 million millennial candidates out there. I thought of this question the other day when I stumbled across the American Millennials report (4,259 millennials surveyed) by Barkley (the 100%-employee owned ad agency out of Kansas City), and the Boston Consulting Group. It’s a few years old now but… Read more »

The revenue per employee of a superstar can be $12 million to $105 million per year based on industry.

Superstars Generate $12M to $105M Per Year for Companies

Posted by & filed under A-Players.

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Some of you asked for a chart on the revenue per employee that I projected a superstar generates by industry in the recent post The 80/20 of Hiring: How Your Next Superstar is Worth More than $20 Million.   Here it is! Data Source: Ongig Research; Article: Your Next Superstar is Worth More than $20 Million… Read more »

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Campus Recruiters Hire Students on the Spot (Without a Job Opening)

Posted by & filed under University Recruiting.

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In case you don’t subscribe to the Wall Street Journal, I wanted to highlight an article called When a Job Offer Comes Without a Job published last week on a creative recruiting strategy called “program hiring”. Facebook and Intuit are making offers to dozens of hires without knowing which job they’d get. AB InBev is piloting program… Read more »

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The 5 Qualities of a Sales Superstar

Posted by & filed under hiring.

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I’ve been thinking a lot about sales superstars lately — Ongig is scaling up our sales team and I’ve been studying sales pros such as Brian Tracy, Michael Bernoff, Stan Billue and Tom Hopkins. Plus, I nerded out on The 80/20 of Hiring Superstars (in which I learned that the average superstar generages between $12 million and $100 million per year in revenue… Read more »

Recruiting Videos

The 14 Amazonian Recruiting Videos (all Women!)

Posted by & filed under Recruiting Videos.

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I’m real impressed by Amazon’s Beyond the Badge set of recruiting videos utilizing different female team members. A few reasons: Video length — Each recruitment video is around one minute or less– this is good. Ongig’s data shows that candidates usually trail off after about 45 to 60 seconds. Diversity — The videos are all of women, which… Read more »

Campus Recruiting, College Recruiting

Bravo to Microsoft for Letting Students See and Email their Recruiter

Posted by & filed under University Recruiting.

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If University Recruiting is important to you, Microsoft has a nice little feature to check out that lets students at a dozen Universities see who their Microsoft recruiter is (by school) and email them. “Tori U.” (see below) is the Microsoft recruiter that comes up if you’re a Stanford student. It’s simple, and direct, but I look… Read more »

YelpSlidShareCover3

Yelp Recruits Sales Reps by Location Using Slideshare

Posted by & filed under Employer Branding.

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If you are recruiting a sales force, you should be inspired by Yelp: they are, in my opinion, one of the top 10 employers in the world at recruiting sales people (if I told you how many people they hire each year, you wouldn’t believe me!). Yelp needs to be that good to drive the 40% sales growth they achieved last quarter!… Read more »

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CDK Stands Out With Eye-Opening “Infographic” Job Descriptions

Posted by & filed under Job Descriptions.

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If you want your jobs to stand out to the best talent in the world, you need your job description to pop. One innovative new approach CDK Global is using is to include a graphic about the job within the job description — I call this an “Infographic Job Description” — let me know if you… Read more »

Hubspot CultureCode Slideshare for Recruiting

How Hubspot, Autodesk and Dell Use Culture SlideShares to Attract Millions

Posted by & filed under Employer Branding.

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I was recently chatting up talent leaders at Hubspot, Autodesk and Dell about the creation of their culture-related slide decks — thousands of new candidates are flipping through these things every day. The 3 of them kindly agreed to let me share my notes from our exchanges. I shortened some answers for clarity. Thanks for sharing your experience, Katie, Andrew… Read more »

The 80_20 Pareto of Hiring Superstars Revenue Per Employee $30 million

The 80/20 of Hiring: How Your Next Star is Worth $30 Million

Posted by & filed under A-Players.

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The top star of your next 100 hires should generate about $30,457,216 in revenue per year. Believe me? That’s the math for the top hire at an average S&P 500 company (and makes Facebook’s hacquisition value of $500K to $1 million per engineer look downright cheap!). Let me explain the math behind the $30 million claim: First off, we… Read more »

Adding Glassdoor Content to Your Job Descriptions | Nestle Purina | Ongig

Make Your Job Descriptions More Sticky by Adding Glassdoor Content

Posted by & filed under Employer Branding.

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The majority (77.3%) of candidates say the job description is the most useful employment content in their decision process, according to The Talent Board, but half of candidates also search for information about you elsewhere — and these days Glassdoor is their Web site of choice. So why not combine your job descriptions with Glassdoor content for… Read more »

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GEICO Goes Local With Location-Based Microsites

Posted by & filed under Employer Branding.

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It’s a challenge for enterprise companies to cater to candidates by location. Yet the payoff can be huge, because candidates are hungry for the most relevant information available about job opportunities. Candidates scour the internet for specifics on jobs they are considering. They want more than just the job description. They want details about the… Read more »

StartingPoint

Talent Management Starts With Employer Branding

Posted by & filed under Employer Branding.

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The emergence of Talent Management as a best practice in enterprise companies is a major step forward for employers and candidates. It’s exciting for candidates looking for companies where they can grow personally and professionally. And it’s exciting for enterprise companies who can become market leaders through the professional growth of its employees. As Talent… Read more »

Courtesy of AnyaWorkSmart

5 Ways HR Executives Can Boost Employee Retention

Posted by & filed under Human Resources.

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The economy revved up in 2014, and that’s good for business. Unemployment is at it’s lowest point since 2009 at 5.6%, and that’s great for employees. Except for one major caveat. Employee wages have remained stagnant over the last five years, and even took a dip in December 2014. The combination of available job opportunities and… Read more »