Geico’s Awesome “Meet Our Recruiters” Page

Posted by & filed under Employer Branding.

Geico Meet Our Recruiters

I’m going to keep hammering home this point. The best candidates (including millennials and Generation Z) tell us that they would prefer you to be transparent. Afterall, your people/recruiters are your brand. For inspiration, check out this “Meet Our Recruiters” list that insurance company Geico does…   This page lists out about 30 recruiters. Ongig automatically inserts… Read more »

Nestle Puts Their Own Spin On Candidate Chat

Posted by & filed under Candidate Engagement.

Candidate Chat Nestle Cover

Congrats to Nestle on their launch of “Candidate Chat with Us” feature on their company career page– it’s a great example of using employees as brand ambassadors. A candidate visits NestleUSACareers.com and sees a “CHAT WITH US” in the upper right hand-corner just as prominent a call-to-action button as the job search button below it (see… Read more »

The Top 8 Things Candidates Really Care About in Employer Branding

Posted by & filed under Employer Branding.

Top Employer Brand Criteria

When it comes to your employer brand, there’s a disconnect between what the candidate really cares about versus what you employers think they care about. That’s one finding from Hinge Research Institute’s recently-released terrific Employer Brand Study where they surveyed 800+ employers and job seekers. The study is full of great employer branding research but this one graphic below really stood… Read more »

44% of Brassring ATS Clients Have Broken Back Button Pages

Posted by & filed under Applicant Tracking System.

If you’ve got Brassring as an ATS, you might want to double-check the following candidate experience flow to make sure your candidates are not experiencing a Confirm Form Resubmission error page (aka “a broken back button”). Here’s the candidate experience flow you should quickly test: 1. Searches for a Job The candidate does a Brassring-powered… Read more »

What Google For Jobs Means for Talent Acquisition Leaders

Posted by & filed under Job Boards.

Google For Jobs

HR Tech/job board pro Jonathan Duarte was kind enough to give his thoughts on what Google for Jobs means for talent acquisition leaders. 1) Why should heads of talent acquisition/recruiting care about Google for Jobs? The biggest impact Google For Jobs will have is simply increasing the volume of active candidates applying to jobs. That’s… Read more »

10 Ideas to Spice Up Boring Job Descriptions

Posted by & filed under Job Descriptions.

BMC Recruitment Video

Your job descriptions don’t have to be boring, text-based pages that reek of the days of dial-up phones and fax machines. Here are a handful of easy ways to spruce up your job descriptions to attract the very best talent. Note: Check out our free Job Descriptions Guide — it tells you everything we know… Read more »

5 Ways to Utilize Your Employees On Your Job Ads

Posted by & filed under Employee Branding.

employee testimonials

If you are not utilizing employee advocacy on your job descriptions, you are missing an easy opportunity to add social proof (a proven technique at persuasion) to your job openings! A few stats on employee advocacy: “Employees rank as the most trusted influencers when communicating about their company’s engagement and integrity.” (Edelman 2015 Trust Barometer, January 2015)…. Read more »

10 Examples of the Best Job Ads in 2017

Posted by & filed under Job Ads, Job Descriptions.

Top 10 Job Ads Cover

Here are 10 examples of job ads worth looking at, whether you are revamping your own…or just looking for creative job ad ideas. Last year Ongig published 10 Awesome Job Descriptions and we are already seeing many companies (big and small) making vast improvements to their job ads which show you just how fast they are evolving. Some… Read more »

10 SEO Tips for Writing Job Descriptions

Posted by & filed under Writing Job Descriptions.

10 SEO Tips for Writing Job Descriptions

When you write a job description, you are not just writing it for the candidate, you are also writing it for Google, Bing, Indeed and any other search engine out there who can send traffic to your job pages. Writing for the search engines is a key part of SEO Recruitment (search engine optimization (SEO)…. Read more »